#sowhoknew: Bad things happen to good robots…
The Terminator movies would have you believe that humankind should be very afraid of robots. But given the sad demise of hitchBOT, found beheaded and...
Tagged: voice
CraveOnline Site Relaunch Checks Off Advertising Wishlist
AdExchanger | When Evolve Media’s male lifestyle site CraveOnline relaunches Thursday with a new look and voice, it hopes to improve its advertising products by...
Sprint, T-Mobile CEOs Wage Feisty Fight On Twitter About Whose Plans Are Worse
Twitter is often touted as a platform that gives a voice to those who may otherwise be unheard. But it also provides a platform for...
Ogilvy, BBDO, Hakuhodo lead APAC PR Lions shortlist
As digital becomes one of the key tools in the PR agency’s arsenal, a significant number of shortlisted entries at the Cannes Lions International Festival...
Nepal quake: How Knowlarity used missed calls to help
Nepal is slowly picking up the pieces and trying to restore balance following the devastation caused by not one but two equally powerful earthquakes that...
Ogilvy Sydney rolls out ‘Soothers’ for Nestlé
Soothers claims that they can soothe any number of sore throats in the latest campaign for Nestlé Soothers, developed by Ogilvy Sydney. “Our challenge was...
How Casper is upending an industry, one mattress at a time
Subscribe: iTunes | RSS | The mattress industry generates $13.5 billion in sales annually but one start-up thinks it’s in dire need of innovation. Two-year-old...
And the Oscar goes to Lego & Dove: Amobee Brand Intelligence
Amongst the many conversations surrounding the 2015 Academy Awards, one observation is the decline in viewership or a lack in repetition of clutter breaking moments...
What if Google got into the telecommunications business?
Some may recall when Google announced similar intentions back in 2010, and while these types of announcements are usually intended to ‘prod’ the telecommunications industry...
XAPPmedia Wants To Help Terrestrial Broadcasters Transition To Digital
DC-based XAPPmedia builds voice-activated mobile ads, and the company wants to use these units to bridge traditional and digital broadcasting. To advance that goal, XAPPmedia...
2GO Group names Y&R as AOR
2GO Group, the Philippines’ oldest, largest, and premier logistics provider, has named Y&R | LabStorePhilippines as agency of record for all its creative requirements. The...
Airtel backtracks on VoIP charges in India
Indian telecom operator Bharti Airtel has announced that it will withdraw its exercise to charge Voice over Internet Protocol services such as calls through Skype...
Airtel eyes share in Skype, Viber’s pie; to charge separately for VoIP calls
Airtel has decided to charge Voice over Internet Protocol (VoIP) calls separately under its new tariff plans. “All Special Tariff Vouchers (STVs) for data services...
Media habits: Enter the binge-watching Malaysians
Todd Ashton, president of Ericsson Malaysia and Sri Lanka, makes a prediction on telco plans being led by data instead of voice in 2015. Karamjit...
Data pick of the day: 50% mobile users in India use Skype’s apps
Skype’s application are used by nearly 50 per cent of the mobile users in fast-growth market – India. It is eyeing such markets as potential...
Ad Tech Firms Prepare For Bolstered US Profile
Ad tech firms are set to play a more prominent role on the agenda of some of the digital media and advertising industries’ largest trade organisations,...
