#mavericksindigital: Go Mobile Or Go Home Says Google
We heard the rumors this was coming, but now it’s here. Google has finally laid down the law. Those who were just skating by without...
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Net Neutrality: The debate rages on
Before adding to the ongoing debate on Net neutrality, maybe one must begin by thanking John Oliver and his team for simplifying the geeky notion...
Case Study Shows Skyhigh ROI with No Cure No Pay SEO
Getting an ROI higher than 1000 % is the reality for a Copenhagen based real estate agent relying on search engine optimization only. An interesting...
Dog sets up shop in Indonesia with eyes on ASEAN region
Following a year of significant growth in 2014, creative agency Dog has opened a new office in Jakarta to service existing clients, while planning to...
Fatfish spinoff iCandy Interactive to IPO at US$31mil value
ASX-listed venture investment firm Fatfish Internet Group Ltd (FFG) said that iCandy Interactive Ltd, an intended spinoff of its mobile games assets which it aims...
Trending in India: Twitter celebrates Rahul Gandhi’s return
Amidst conversations on net neutrality in India and the ecommerce giant Flipkart pulling out of Airtel Zero, another development in India that was trending and...
ExchangeWire Asia-Pacific Weekly Roundup
In this weekly segment, ExchangeWire sums up the key industry updates on ad tech from around the region – and in this week’s edition: Singapore...
SheKnows Media Launches the #Femvertising Awards and Opens Call for Entries
Representatives from the Clinton Foundation’s No Ceilings: The Full Participation Project, Adweek, Forbes, Huffington Post, the 3% Conference and Pinterest Among This Year’s Panel of...
Gawker’s ‘bullshit-free’ approach to video
While venture capital-backed BuzzFeed and Vice are chasing Hollywood with their scale and production values, non-VC-backed contenders like Gawker are taking things more slowly. Gawker’s brand of...
Blakeman departs OMD APAC CEO job for a senior global UK-based role
Ending a four-year stint as the APAC Chief for OMD, one of the Omnicom Media Group agencies, Steve Blakeman is all set to bid adieu...
Five Top Tips for Successful Programmatic Marketing in APAC
Brands that are new to Asia-Pacific or keen to push out their programmatic plans in the region but don’t know where to start, will find...
If ‘Game of Thrones’ was an ad agency
Neel Williams is an associate creative director at The Martin Agency in Richmond, VA. If you’ve noticed a palpable anticipation in the air lately, it’s...
WideOrbit Unveils Programmatic Digital Radio Beta Program
The Spanish Broadcasting System (SBS) will be the inaugural media company to trial WideOrbit’s programmatic radio beta program, released Friday. SBS is the largest publicly...
Week in Review: It’s R&D to us Asians, thank you
With GrabTaxi’s launch of a US$100mil R&D centre in Singapore, DNA founder Karamjit Singh has some questions answered – but of course now has more...
J. Walter Thompson names Jeffrey Yu MD of Beijing office
J. Walter Thompson has appointed Jeffrey Yu as Managing Director of Beijing office. He brings a strategic mix of client-side and agency experience, spanning brand...
Programmatic: not new, but strategic
The advertising industry saw big global brands embracing programmatic and enter the marketplace on 2014. IAB figures shows that programmatic advertising in the UK grew...
