Starbucks wants to mend race-relations in America
Would you like some race-talk with your Venti caramel macchiato? How about a breakfast sandwich while we chat about the disproportionate number of incarcerated African-Americans in the...
Would you like some race-talk with your Venti caramel macchiato? How about a breakfast sandwich while we chat about the disproportionate number of incarcerated African-Americans in the...
It’s been 125 years since the death of famed Dutch artist Vincent van Gogh, and Holland is going all out. With a yearlong commemoration of...
Digital media, and especially buying it programmatically is still seen as an ‘emerging platform’ in Latin America, this is despite audiences there spending more time...
While publishers are discovering the old-school allure of the email newsletter, a longtime user of the form, SmartBrief, finds itself facing more competition than ever....
I always imagined that it would be Kim Kardashian’s naked bum that would ultimately break the internet. But it was actually a blue and black...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 28/02/2015
Another Dove campaign positioning the brand as the friend of female self-esteem is being accused of Doing It Wrong. If you missed the Washington Post’s...
For Valentine’s Day the team of film – ‘Dum Laga Ke Haisha’ held a ‘Dum daar’ Valentine activity on Twitter. Users got to celebrate their...
In what is being touted as the first truly digital World Cup, the ICC Cricket World Cup 2015 has utilised social media and mobile significantly to connect with audiences....
Twitter Power Software developers use Twitter’s Answer analytics tool to power 5 billion sessions a day, Wired reports. The tool, which competes with Flurry and...
Justine Sacco made headlines a little over year ago when a very ill-conceived tweet she sent burst into viral flames. Sacco was the head of...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 14/02/2015
In its first orchestrated crack at reaching users beyond its walls, Twitter is turning to a massive market: India. During the lead up to the...
Media publications across India have attributed Aam Aadmi Party’s (AAP) historic win as end of PM Narendra Modi’s ‘honeymoon’ period. But what could have possible...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 11/02/2015
Anthony Noto — the chief financial officer for Twitter, the executive largely responsible for reversing the company’s rocky reception on Wall Street — has had...
The Interactive Advertising Bureau (IAB) Southeast Asia (SEA), Singapore Chapter has announced its newly elected Leadership Council. The governing body, consisting of industry practitioners voted...
Welcome to Digiday’s weekend-long (and a bit on Monday) coverage of the 2015 Super Bowl, set to be played Sunday evening in Phoenix, Arizona. You’ve...
Wunderman will see a change in leadership as Mark Read, CEO of WPP Digital, will succeed Daniel Morel as the digital agency network’s Global CEO....
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