Twitter’s Analytics Power; Snapchat Raising More Money
Twitter Power Software developers use Twitter’s Answer analytics tool to power 5 billion sessions a day, Wired reports. The tool, which competes with Flurry and...
Tagged: twitter case
The Justine Sacco redemption tour: Too little too late?
Justine Sacco made headlines a little over year ago when a very ill-conceived tweet she sent burst into viral flames. Sacco was the head of...
Twitter Kickstarts Logged-Off Crusade With Cricket In India
In its first orchestrated crack at reaching users beyond its walls, Twitter is turning to a massive market: India. During the lead up to the...
Twitter CFO’s Twitter Hacked
Anthony Noto — the chief financial officer for Twitter, the executive largely responsible for reversing the company’s rocky reception on Wall Street — has had...
LinkedIn’s Olivier Legrand re-elected as IAB Chair in new leadership council
The Interactive Advertising Bureau (IAB) Southeast Asia (SEA), Singapore Chapter has announced its newly elected Leadership Council. The governing body, consisting of industry practitioners voted...
The Digiday Super Bowl 2015 live blog: Everything but the game
Welcome to Digiday’s weekend-long (and a bit on Monday) coverage of the 2015 Super Bowl, set to be played Sunday evening in Phoenix, Arizona. You’ve...
Mark Read succeeds Daniel Morel as Wunderman Global CEO
Wunderman will see a change in leadership as Mark Read, CEO of WPP Digital, will succeed Daniel Morel as the digital agency network’s Global CEO....
Trending in India: #betipadhaokiranbanao to #WontGiveItBack
#betipadhaokiranbanao This week, India continued to be in the grips of the political frenzy in the Capital City, the elections are dated for February 7...
What Ad Tech Firms Can Take Away From CES
As we stand on the cusp of ‘the internet of things’ becoming a mass market reality, Konrad Feldman, Quantcast, CEO, writes from the floor of...
#sowhoknew: Ashton Kutcher gets offered a job in media? – CES 2015 Day 4
I’m going to offer Ashton Kutcher a job. Given the fact that he is most notably an actor (who, as one member of the audience...
Qualia CEO: We’re Turning Intent Signals Into Targetable Impressions For Brands
Prior to 2011, when Greycroft Partners brought in Kathy Leake as president and founding partner of LocalResponse, the company had a different name – Buzzd...
Twitter rolls out recap feature to users
The micro-blogging site Twitter rolled out the ‘While you were away’ feature to users which shows the ‘best tweets’ that the user may have missed...
2014: Our favorite creative from around the world
This is the fourth installment of Digiday’s series that highlights interesting, creative, funny or otherwise notable digital projects from around the globe, and the last one...
Battle of the Holiday Platform Hulks as Twitter, Facebook Seek Holiday Season Advertising
What company is getting the lion’s share of holiday marketing attention this year? It’s Facebook, according to recent surveys. A mere two years ago, 51...
Twitter Ventures Into Ad Sales in Russia
Twitter has started to sell advertising in Russia, shrugging off regulatory hurdles and a slowing economy as part of a push to add revenue outside...
Baidu and Alibaba Best Yahoo and Twitter for Digital Ad Revenue
Google once again retained the biggest share of global digital ad revenue and by a large margin. The company claimed a 31.10% share this year...
