#sowhoknew: Bad things happen to good robots…
The Terminator movies would have you believe that humankind should be very afraid of robots. But given the sad demise of hitchBOT, found beheaded and...
Tagged: social networking
Jack in the Box bags Socialathon Independent Agency of the Year
Jack in the Box Worldwide (JITB) walked away with the top honour – Agency of the Year (Independent), at Socialathon India 2015. The jurors screened over...
PHD India is Network Agency of the Year at Socialathon India ’15
The star-studded award night of Socialathon India 2015 saw PHD India walking away with the top honour – Agency of the Year (Network). The jurors...
How did SG50 play out on social media?
In the month leading up to Singapore’s Golden Jubilee celebrations, Singapore took to social media to celebrate, share and reminisce. There have been more than...
FB rolls out Pages Messaging feature
It is now easier for businesses which have Pages on Facebook to connect with their consumers as the social media platform has launched Pages Messaging...
Why Wendy’s went upscale on Instagram
Wendy’s Instagram account has, until last month, been full of quirky, silly images like a heavy-metal devil’s horn sign constructed out of fries or “#BBQAMERICA” spelled out on...
Brand storytelling; choose your roles wisely
Storytelling has been around for centuries – from etching hunting scenes on cave walls and telling tales around a fire, to remaking a literary classic...
Wunderman Philippines adds three GSK brands to kitty
Wunderman has furthered strengthened its relationship with GlaxoSmithKline (GSK) in the Asia Pacific region, with the pharmaceutical company tapping Wunderman Philippines to lead work for...
Yahoo Is Buying Social Shopping Site Polyvore
It’s easier to sell ads if you can prove they push product. That’s why Google and Facebook have gotten into the e-commerce business, why Amazon...
Yahoo To Acquire Social Commerce Powerhouse Polyvore
AdExchanger | First Facebook bought TheFind. Then Twitter grabbed TellApart. Now Yahoo wants a piece of the ecommerce pie. The company revealed late Friday its...
Facebook has built an Internet-beaming drone because it’s running out of people
Mark Zuckerberg’s plan for world domination is a step closer. Facebook took the wraps off a massive drone yesterday, which is a key component to...
81 entries in the race for Socialathon 2015
A total of 81 entries from 18 agencies and marketing clients across the various genres of social media marketing have secured a place in the...
Instagram Mobile Ads to Snap Up $595m Revenue; APAC Brands Must Meet Customers on Mobile
In this weekly segment, ExchangeWire sums up key industry updates on ad tech from around the Asia-Pacific region – and in this edition: Instagram mobile...
Mobile drives FB’s revenue growth; video focus continues
Mobile advertising revenue for Facebook which reported financial results for the second quarter of 2015 was approximately 76 per cent of advertising revenue. This reflected...
Instagram’s mobile ad revenues to reach $2.81 bn worldwide in 2017
Social media platform Instagram will bring in USD 595 million in mobile ad revenues worldwide in 2015. By 2017, the global mobile ad revenues of...
Twitter user growth drops even as revenue rises
Twitter’s Q2 revenue rose by 61 per cent year-over-year as it reached USD 502 million, above the previously forecast range of $470 million to $485...
