MAS publicises new coins
Singapore – The Monetary Authority has been running an online as well as public relations-led campaign for its new range of national coins. Source: Marketing...
Tagged: singapore
Report: APAC is excelling in digital advertising
Global findings Worldwide, digital advertising currently accounts for 19.8% of total media advertising spend and according to eMarketer, it will account for 21.7% by the...
Erich Wasserman, Co-Founder, GM EMEA & APAC, MediaMath, Discusses Recent Acquisitions & The Evolution Of The Platform
Erich Wasserman is Co-Founder and General Manager EMEA & APAC for MediaMath. Here he sits down with ExchangeWire to breakdown their acquisition developments and what...
Mercedes-Benz’s "breakout" YouTube video
Singapore – Mercedes-Benz launched a campaign for its A-Class model, using a special YouTube video that shows the car “crashing” the screen to illustrate the...
Mercedes-Benz’ fake YouTube video
Singapore – In a bid to promote its new A-Class model, Mercedes-Benz launched a social media campaign, using a fake YouTube video to illustrate the...
AdTrader Conference Set for Berlin on April 18
The Adtrader Conference is now in its third year. After two successful events in Hamburg in 2011 and 2012 we are taking the show for...
APAC moves to smartphone shopping
Regional – Online shopping trends in Asia Pacific have moved to the smartphone as markets such as Indonesia and Thailand see the fastest rise in...
Accenture / Econsultancy Digital Marketing
Econsultancy is partnering with Accenture’s digital marketing practice, Accenture Interactive, to conduct a half-day interactive roundtable session which guarantees to inspire with thought provoking discussions,...
Aberdeen decodes investment jargon
Singapore – Global investment management group Aberdeen Asset Management has rolled out a campaign targeting potential investors. Source: Marketing Interactive
The Weekly Digtal Marketing Update @ Copenhagen INK (2012-06-04)
IAB & Mediascope Europe Study: 426.9 Million Europeans Online Across 28 Markets: http://t.co/waggE00F # Procter & Gamble completes sale of Pringles brand:http://t.co/CVPK5T2H # Dentsu sets...
The Weekly Digtal Marketing Update @ Copenhagen INK (2012-05-28)
Yahoo! Axis – A new way to search and browse http://t.co/a1Xd1LbR # Facebook’s flotation – That sinking feeling: http://t.co/RfKbBKbz # Could MySpace Become Cool Again?...
The Weekly Digtal Marketing Update @ Copenhagen INK (2012-05-14)
Pay To "Highlight" Your Facebook Status Updates To More Friends: http://t.co/NetDyxXi # The future of retail: http://t.co/a6ARumSf # P&G moves their beauty business operations to...
The Weekly Digtal Marketing Update @ Copenhagen INK (2012-05-07)
How time of day affects content performance: http://t.co/XzuAbPOa # Tumblr Is Selling Ads Now, More or Less: http://t.co/2UmwMPHe # Marketing, Baidu International expands Asia footprint:...
Facebook overview: Singapore [Infographic]
Source: http://www.socialbakers.com/blog/498-exclusively-quarterly-social-media-report-on-local-facebook-pages-in-singapore/
The Weekly Digtal Marketing Update @ Copenhagen INK (2012-03-19)
Internal Yahoo memo – CEO Thompson Tells Yahoos “Real Change Is Coming” – 3000 to be sacked globally! http://t.co/eQt6a1fO # P&G’s New Approach to Digital:...
The Weekly Digtal Marketing Update @ Copenhagen INK (2012-03-05)
How P&G brought Febreze back to life: http://t.co/wcmScyRf # This Chart Explains Why P&G Is Laying Off 5,700 People: http://t.co/2mjxcgJT # Poken – collect people,...
