So, we’re all pretty happy with how online measurement works. Right? Ask a digital marketer why your marketing pounds should be spent online and, among...
IPinYou, the market leading ad tech company in China, recently announced the launch of its bidding algorithm competition. Having invested heavily in the research &...
Digital marketing / Digital Marketing News / Digital marketing news Asia (APAC) / Interactive marketing / Mobile Marketing News / News
by Copenhagen INK · Published 24/04/2013
The recent announcement about changing the emphasis of their ad targeting solutions to conversational keywords reveals that Twitter thinks it can unlock purchase intent from the...
APAC / Asia / Digital marketing / Digital marketing news Asia (APAC)
by Copenhagen INK · Published 22/04/2013
A growing number of digital marketers are turning to social scoring tools to algorithmically grade an individual or brand’s social value or influence. But each...
<a href="http://www.exchangewire.com/blog/2013/03/15/nordic-RTB-adoption-on-the-rise-industry-reaction/the-nordics-d1/” rel=”attachment wp-att-24907″>The Rubicon Project recently released some localised data in its Nordic <a href="http://www.rubiconproject.com/blog/nordic-RTB-market-growth-visualised/” target=”_blank”>RTB Market Growth blog post. At ATS Stockholm last...
Robert Jackson is Managing Director at elisaDBI. 2013 has the potential to become the first year that data-driven business will be considered mainstream. Love it...
In the 1990s, a typical database consisted of just a couple of megabytes. By 2000 this had significantly increased, and one decade later we’re now...
Ezra Pierce is co-founder at PubSquared. Advertising is about one thing: persuasion. You put an ad in front of a person, they see it, a...
Digital marketing / Weekly Digital Marketing Update
by Copenhagen INK · Published 02/04/2012 · Last modified 09/09/2013
Report: Performance Targeting Coming To Facebook Ads: http://t.co/8B469P6G # The Pinterest Opportunity in Japan: http://t.co/UdxT4DML # Pinterest Just Solved All Procter & Gamble's Social Media...
Digital marketing / Weekly Digital Marketing Update
by Copenhagen INK · Published 07/11/2011 · Last modified 09/09/2013
Try searching for "Do a barrel roll" on http://t.co/XamWt3Lj 🙂 Fun'n'games! # 5 Reasons Why RTB Is not About Price: http://t.co/HRB4sItK # Digital Parallel –...
Google has launched a free voice-based mobile internet search facility in India that has been built entirely by the internet search giant’s India engineering team....
One of my collegeaus just send me a link to drop.io, because we were discussing the never ending server-storage- space problem. One way of getting around...
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