LinkedIn’s opens first data centre outside of the US in Singapore
LinkedIn unveiled its first data centre outside of the US, in Singapore. The new data centre, spanning 23,500 square feet in Jurong, is one of...
Tagged: online
Social selling: The biggest initiative most marketers don’t get
Social selling is all about networking and engaging with people – a process which starts with understanding your target audience and then gradually building a...
Dentsu Aegis Network invests in a progressive agency model with DM2
Dentsu Aegis Network launched Dentsu Mobius Media (DM2), a progressive agency model operating at the intersection of creative, media and technology, underpinned by digitally-considerate, content-led...
The best APAC digital marketing stats from March 2016
Facebook numbers in Southeast Asia Facebook has 241m users in Southeast Asia and 94% of them use Facebook on mobile, according to the network’s own...
Former AOL President Bob Lord Moves to IBM as Chief Digital Officer
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Mediaocean Names Veteran Industry Leader Ramsey McGrory as Chief Revenue Officer
McGrory Takes On New Role to Drive Customer Success New York, NY. – Mediaocean, the leading software provider for the advertising world, today announced Ramsey...
Measuring the ‘Mesut Özil’ Clicks of a Complex Customer Journey
Winning the English Premier League isn’t solely dependent on the last goal of the season. This is a given for anyone mildly interested in football....
DynAdmic Opens an Office in Mexico; IAB Brazil Launches Mobile Ebook
This week in the LATAM Roundup: DynAdmic partners with S4M in Brazil to amplify video ad formats in their segmentation platform, and keeps its Latin...
Augmented Reality And Virtual Reality’s Susceptibility To Ad Tech Problems
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
#sowhoknew: Winners never quit and quitters never win…
Vince Lombardi one of the most successful coaches in the history of American Football, but he also had an uncanny knack of providing some of...
Carat lowers APAC growth rate for 2016 to 4.4%
Carat’s latest forecast for 2016 showed positive global outlook led by the continued investment in digital media spending. Growth in the Asia Pacific region by 4.4 per...
STW Group and WPP merge to create WPP AUNZ
STW Communications Group Limited, Australasia’s marketing content and communications group will officially merge with the Australian and New Zealand businesses of WPP plc following STW...
Dentsu Media gets new GM in the Philippines
Dentsu Aegis Network Philippines has officially appointed Jam de Guzman as General Manager for Dentsu media Philippines effective immediately. This is a newly-created role following...
Half of Managers in Marketing and Advertising Sector Said Their CEO Was Putting Them at Risk of a PR Crisis
A massive 50% of managers within the marketing and advertising sector said their CEO was putting their company at risk of a crisis, compared to...
Location is the Next Evolution of Performance Marketing in a Mobile-First World
Performance marketing is given many definitions; and depending on where you sit within the digital ecosystem, can be viewed upon as a terrifyingly hardcore marketing...
Adblock Plus Defeats Publisher in Court; Facebook Instant Articles Gets Video Ads
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Publishers lose again against Adblock Plus; Video...
