Industry’s leading video ad platform builds new data center via Platform Equinix™ in Amsterdam to extend global scale and flexibility and meet growing demand in...
Speculations are rife around Sociomantic and Tesco, wherein the latter is looking to buy the Berlin-headquartered display advertising player. If industry grapevine is to be...
Online television has played a key role in the increase of consumers’ time spent online. As internet becomes a key source of entertainment, it appears...
As is the case with any aspect of the communication business, media too is facing challenges of its own. Various concerns confront industry leaders. While...
Guardian News & Media (GNM) has extended its partnership with media and communications agency, PHD, to cover Guardian Australia’s digital properties. PHD launched in the...
Analysts Predict Mobile Internet Usage to Overtake Desktop by End of 2014 Mobile World Congress 2014 BARCELONA, Spain – MassiveImpact Ltd the world’s leading provider...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 12/03/2014
Google is pitching advertisers on a new kind of ad targeting that aims to improve on the ubiquitous tracking cookie. The technology allows advertisers to...
In an extremely rare public talk (via the web, of course) Edward Snowden, the infamous NSA leaker and current fugitive from the United States, told...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Standardizing Ads The IAB is seeking comment on an update of its “Digital Video...
Havas Media Group has formed a strategic alliance with Kiwi agency Lassoo Media. The alliance is reached not only with the objective of allowing Havas...
Following its recent integration with AppNexus, a real-time advertising technology provider, Maxifier has launched a buy-side optimisation platform, Admax Trade. The new platform allows media...
The Infocomm Development Authority of Singapore (IDA) led a delegation of eight Singapore-based technology startups to showcase their innovations at the global festival, South by...
From “Why Mobile Payments” to Which One, Consumer “Adopters” Are Driving Merchant Acceptance According to the Second Annual MasterCard Study Mobile World Congress 2014 PURCHASE,...
Yahoo said it was collaborating with Viddsee, an online video platform for curated micro-cinema content, to bring short films to the forefront. Via DNA
Media Prima Digital, the digital arm of media giant Media Prima Berhad, has signed a Memorandum of Understanding (MoU) with Senheng Electric (KL) Sdn Bhd,...
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