Bridging Worlds: Searching for the ‘God’s algorithm’ of the digiconomy
Digital forces are sustained and complex, and require a high degree of interaction. Moreover, these forces are influencing the entire global economy with increasing intensity....
Tagged: new
Matt Arkin Named Senior Vice President of Sales for Simulmedia
NEW YORK – Simulmedia, the leader in driving guaranteed business outcomes for advertisers through the power and scale of linear TV, today announced that Matt...
YesData Launches Bulk Clean Capabilities for Its Prospecting, Sales Intelligence and CRM Hygiene Solutions
NEW YORK, NY – YesData, a leading provider of prospecting intelligence and CRM data solutions, today announced the release of bulk CRM data clean capabilities....
The NFL reminds us how great brands are built
Jeff Rosenblum is the founding partner of Questus, a San Francisco-based digital agency Bill Walsh sported pressed khaki pants, neatly combed white hair and a...
Adblock Plus Publishes Browser App; More Industry Consolidation Due to IronSource/SupersonicAds Merger
ExchangeWire rounds up some of the biggest stories in the European digital advertising space. In this week’s edition: Adblock Plus releases a mobile browser; IronSource...
Best practices for profiling the anonymous customer
There are many challenges facing today’s marketers: pressure for growth, ever-growing marketplace competition and ‘always-on’ expectations from both customers and employers. According to a Forrester...
MEC Hong Kong appoints Herbert Lam as Head of Digital
MEC, a media agency, has appointed Herbert Lam as new Head of Digital of their Hong Kong office. Mr Lam will lead the digital team...
Periscope introduces Landscape mode
The live streaming app by Twitter, Periscope, has now introduced a landscape mode of broadcasting videos. Viewers can continue holding their device in portrait, or...
Apple upsizes iPad, moves closer to becoming a PC
Apple’s new iPad Pro, announced during its annual September event is officially the largest tablet in the market, with a screen size that exceeds even...
Spreading the Wings of Audience Data
Quality audience data is shaping the future of marketing. It’s in the minds of the world’s leading campaign-makers who respect that audiences are made up...
See the Spot: Verizon Delivers ‘Connections That Matter’ in New Brand Campaign
Verizon last week got a new logo, and now the company is making a big brand push to illustrate its new identity. The company’s latest...
UK publishers disappointed by Apple News delay
U.K. publishers may have to wait a bit longer to test the much anticipated Apple News app as the tech giant is reportedly delaying its rollout...
The Stage is Set: Apple to Unveil Next-Gen iPhone and More Today
The moment of truth has arrived. Apple is ready to take the stage and show the world what’s next. As far as we can tell,...
With New Video Services, Comcast Aims To Cast ‘A Wider Net’
AdExchanger | Comcast’s drumbeat of new video services is designed to support content parity across devices rather than to create a cord cutter’s alternative, per...
#sowhoknew: What does Facebook REALLY know about you?
Cambridge University reckon their new ‘Apply Magic Sauce’ app knows more about you than your family and friends based purely upon aggregating data from your...
Not just biz processes, entire economy becoming digitised: dmexco Directors
The countdown for dmexco has started, as digital marketing experts from around the world will gather in Cologne, Germany from September 16-17, 2015. Christian Muche,...
