Interactive tracking, measurements & campaign ROI
Thought I should share some of the lastest analytics news/tools I found… Microsoft Excel-Google Analytics integration Through one of my LinkedIn groups I found this...
Tagged: new
Twitter on the rise in New Zealand…
In the last couple of weeks I have written a couple of blog posts around great use of Twitter as an advertising channel: Terminator case, Twitter cases...
More augmented reality + flashmob’s
First out is a nice website promoting the Polish beer Lech. The site gives you that summer feeling browsing through it (even if you don’t...
Online audience profile targeting
For many years we have only had cookie-based tracking data to rely on when trying to determine a general profile of the users browsing the...
Microsoft and Yahoo challenge Google
Microsoft finally persuaded Yahoo to surrender control of the Internet’s second most popular search engine and join it in a daunting battle — taking on...
Real clever social media integration
After a bunch of great Twitter cases I found this really great case showcasing really clever use of social media integration (Like http://www.cph-ink.dk/?p=346 ): MoMA and...
Great use of Twitter – Part 2
Part 2 of great Twitter cases: Tweeding restaurant on wheels Restaurants on wheels have already come a long way… Now the taco truck—a longstanding institution...
Great use of Twitter – Part 1
I’ve been so and so regarding Twitter and I somewhat still am – to be honest I don’t really see why I should follow anyone...
Radian6 launches new features
A couple of weeks back, Radian6 rolled out some new great features: The new release will provide powerful new capabilities with features developed on the...
New ad targeting options on Facebook
Facebook has been a little quiet as of late. Apparently if you aren’t a search engine moving in on the flagship product of your sworn...
Google to Launch Operating System
GoogleGoogle’s always been in heated competition with Microsoft. We thought that the competition was becoming hot again when the company behind the dominant Windows OS...
Great Use Of Social Media Buzz
Yesterday I found this great case on how you can use social media buzz to build awarness, interact with your consumers and get them to...
Google Analytics on your Mobile Phone
With recent launch of the Google Analytics Data Export API, Google Analytics data is starting to show up in some new places. We have already seen...
Custom banner ads in 48 hours for only $49!
We have already seen Google introduce their Display Ad Builder and ad serving companies like Adform and Eyeblaster also including similar offerings (create-a-banner-easily) in their...
35 + 1 Cool Augmented Reality Examples
Just saw this great blog post over at Bannerblog: If it wasn’t for Twitter and social media as a whole grabbing all the headlines Augmented...
Random acts of kindness from Hyatt’s
Members of Hyatt’s Gold Passport loyalty program already enjoy numerous benefits when they visit one of the company’s hotels. Soon, however, they’ll also benefit from...
