Advertisers and Publishers Generating More Value from Nativo’s Technology LOS ANGELES – Nativo, the only native advertising platform that works across every kind of content-rich site...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 04/09/2013
Big Tobacco has made a historic return to the airwaves and pages of consumer magazines with ads for e-cigarettes, but the days of regulation-free marketing...
Q1Media Named One of the Fastest-Growing Firms In the U.S. AUSTIN, Texas – Inc. Magazine announced that Q1Media, an advertising technology and media company, was recognized...
A new report from Germany-based ad exchange AdScale shows that US advertisers, agencies and vendors are not the only ones seeing rapid growth in real-time...
Social Campaigns One Step Closer to Proving Social ROI BOSTON – Moontoast, an innovative Social Rich Media advertising platform leader, announced a partnership with Shoutlet, the...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 03/09/2013
In an earlier life, Kevin Weil was a Ph.D. candidate at Stanford in theoretical particle physics. Today, as Twitter steams toward a public offering, the...
Paulo Cunha is Co-Founder, CEO at ShiftForward, and will present at this year’s ATS London. Here he discusses the paths that can be taken for...
Bauer MBA Team Conducts Online Campaign for Children’s Museum of Houston, is Named Best in the Americas by Google HOUSTON – Google announced recently that a...
NEW YORK – The New York Times Company announces its first International New York Times conferences in Hong Kong and Singapore in October. “It is affecting...
Digital marketing / Digital Marketing News / Digital marketing news Asia (APAC) / Interactive marketing / Mobile Marketing News / News
by Copenhagen INK · Published 02/09/2013
Culture Responsive marketing is still a relatively nascent area, focusing as it does on social media channels to underpin earned media wins. It requires experimentation,...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 31/08/2013
The big news in social media this week was Twitter’s purchase of Trendrr. This is great for Twitter, which acquires great technology just in time...
India is not only one of the fastest growing mobile populations on the planet, it’s also home to the mobile marketing trends of the future....
This week saw the formal launch of a marketing services company geared to entertainment clients. Water Cooler Group contains four agency brands – Maude (offering...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 30/08/2013
“When I’m watching a commercial for a new tech device,” says the architect, “I’m looking for an ad that’s fun.” “That’s cool,” says the baker....
A weekly comic strip from AdExchanger that highlights the digital advertising ecosystem… AdExchanger: Origins AdExchanger: Crisis In Ad City (Part I) AdExchanger: Crisis In Ad...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 30/08/2013
Foursquare Labs Inc. is in talks with multiple large technology companies about a potential strategic investment, according to people with knowledge of the discussions. The...
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