Infographic: The Twitter Stats Marketers Need to Know
If you’re yet to buy into the fact that there is enormous value in marketing through this platform, here’s something to consider. The cost to...
Tagged: mobile
SMS and The Future of Public Safety Alerts
As mobile adoption rates continue to surge globally, television and radio announcements along with traditional tornado sirens and other public emergency distress signals may get...
Perion Announces Search Agreement with Yahoo!
Yahoo! Search Strengthens and Further Diversifies Perion’s Search Business TEL AVIV, Israel & SEATTLE – Perion Network Ltd. (NASDAQ: PERI) announced it has entered into, and...
The Digitals 2013 Winners Report
The Econsultancy / nma Digitals Awards 2013 were held on the 27th June 2013. The awards celebrate, recognise and award excellence in digital marketing and...
IPG Mediabrands’ Magna Global Partners with Adap.tv to Deliver Power of Programmatic Buying to All Video
Launches Industry Leading Video Platform to Deploy Programmatic Process at Scale NEW YORK, NY and SAN MATEO, CA —As part of its stated commitment to...
Programmatic media unpacked (part two)
Growing pains Programmatic media has quickly become a catch-all name for the seemingly clandestine automated trading relationships between agencies, advertisers, publishers and tech vendors. This...
The Weekly Digital Marketing Update from CopenhagenINK (19-08-2013)
Asia Digital Marketing News Infographic: How Mobile Has Changed PR Forever McDowell’s Whiskey App Helps Workers Slack Off Citi Gets Serious Brand Mileage From Citi...
Will Google Use Glass to Gauge Consumer Reaction to Ads in the Wild?
Google raised ad industry eyebrows on Friday after reports that it had patented the ability to use its mobile computing device Google Glass to track...
Infographic: How Mobile Has Changed PR Forever
Without more than a few “refresher courses,” a PR expert 20 years ago might be nothing of the sort today. And we have technology –...
McDowell’s Whiskey App Helps Workers Slack Off
Now when you are doing some online shopping or watching Netflix at work, you don’t have to have that constant anxiety that your boss will...
Viggle Audience Network Creates Opportunity for Advertisers to Reach Nearly 10 Million TV Fans
Network utilizes power of partners who sit at the intersection of TV and mobile to offer innovative mobile, video, and engagement advertising opportunities NEW YORK...
Boingo Launches Innovative App Download Product for Advertisers
Advertisers Enjoy Verifiable Downloads and Guaranteed Engagement in High Traffic Wi-Fi Hotspots LOS ANGELES – Boingo Wireless (NASDAQ: WIFI), the leading DAS and Wi-Fi provider that...
Facebook launches Clickable Hashtags on iOS
After Facebook earlier this week launched hashtag search, restaurant reservations from Pages, and faster Timelines for iOS (Read more: http://tnw.co/13TUkuH) they now launched Clickable Hashtags...
Why Millennial Media Bought Jumptap: The Mobile Ad Market Is Going Automated
Mobile advertising is hot. But mobile ad networks are struggling. There’s no clearer example of that than Millennial Media, which became the first publicly-traded mobile...
PlaceIQ Hires Tumblr’s Former Finance VP as First CFO
Mobile advertising technology company PlaceIQ has hired Scott Casey away from Yahoo! to be the first CFO in the company’s three-year history. Mr. Casey was...
