Bring Immersive SponsoredPLAY Ad Units to Political Advertising Market for 2016 Elections SAN FRANCISCO and LOS ANGELES – Zynga (Nasdaq:ZNGA), a leading social game developer, and...
Fyber and Heyzap Reach Over Half a Billion Monthly Active Users Globally BERLIN, Germany – RNTS Media N.V. (“RNTS”), the parent company of Fyber GmbH,...
Goodbye Moto(rola). Motorola, the brand responsible for designing the once ubiquitous Razr phone, is heading the way of the Betamax and Nokia later this year....
This week, the CTA published its latest U.S. Consumer Technology Sales and Forecasts semi-annual industry report. The insightful report, as always, reflects U.S. factory sales...
As the annual CES tech-fest in Vegas takes it’s final roll of the dice, it’s time to decide whether the 2016 event came up ‘aces’...
There is a traditional emphasis on a brand’s visual identity – its logo and colours, its typography, its visual system, its ‘look and feel’. An...
Netflix launched its service globally, simultaneously bringing its Internet TV network to more than 130 new countries around the world. The company made the announcement...
Agnes Martinez has joined Starcom Mediavest Group in the Philippines as Insights & Strategy Director. Ms Martinez joins from Head of Strategy at Ogilvy &...
More than 90 percent of IT Decision Makers (ITDMs) see enterprise mobility as the critical function for customer engagement, competitiveness, and operational productivity in 2016....
Web and cloud-based software applications are not just critical tools to connect people today, but they’re also a constant security threat. In a recent competitive...
An average of 1.89 hours is spent social networking each day and, globally, a significant 93 per cent of online adults have at least one...
Young mobile users are more likely to turn to their smartphones to investigate low or medium value items – e.g. mobiles, clothes, groceries and perfume,...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 29/12/2015
Snapchat has started producing original content for its Discover publisher portal again, a few months after the mobile app shut down its own channel on...
What do busy Singaporeans value most at Christmas? This was the question that NESCAFÉ Dolce Gusto and Social@Ogilvy pondered as the brand geared up for...
With an average of more than three acquisitions happening around the world every month, the year of 2015 seemed to be a year of consolidation....
According to the latest industry data, retail sales in the US grew 3.3 percent in 2015 and eMarketer estimates that growth “will pick up slightly...
More
