NEW YORK – IgnitionOne, a global leader in cloud-based digital marketing technology, released a mid-quarter report today, highlighting another strong Thanksgiving weekend for digital marketing....
Millennial Media has completed its acquisition of mobile supply-side platform (SSP) and programmatic player Nexage. This acquisition creates a complete mobile ad technology stack for...
In JAPAC, affluent travelers in Hong Kong and Australia have emerged to be the most engaged on their mobile devices, according to a study by...
The ability to make purchases on-the-go via mobile is booming. In the U.S., for instance, mobile ticketing has grown like wildfire. The Massachusetts Bay Transportation...
Expects to cut operational losses by more than half in 2014 Via DNA
“The Sell Sider” is a column written for the sell side of the digital media community. Today’s column is written by Heather Menery, vice president...
SpotXchange, a video advertising platform, is bidding farewell to 2014 on a positive note with a strong performance to show in its financial results. Most...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
App developers are engaged in an eternal struggle to acquire users, keep them, and understand what the heck they’re doing. But it’s the “who” and the...
For three years now, Adform has collected data on programmatic trading, and at the end of each quarter, examined it to assess the progress being...
XM Asia Pacific has opened a digital production hub in Vietnam that will offer turnkey production services to support existing XM clients, and both new...
Brilliant Basics (bb), a global design and digital product studio headquartered in London, has commenced its Singapore launch. The firm creates intelligent, simple-to-use digital products...
Tim Dunn is the director of mobile and strategy at Isobar US This was supposed to have been the year when the beacon invaded Main St.,...
When it comes to the data that helps brands and marketers understand what impacts their actions have in the marketplace, does size matter? Citing insightful...
With a go-to-market strategy that’s centred on working with telco operators and not against them, for Singapore startup GNum Pte Ltd, it’s all about the...
Social networks are significantly influencing online shopping choices of Asian consumers. The trend is most prominent in China and India. According to a recent A.T....
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