Provides Global Brands with Access to Millennial Media’s Premium Programmatic Inventory BALTIMORE – Millennial Media, the leading independent mobile ad marketplace, and AudienceScience®, a global...
While he is a business leader, entrepreneur and author & editor, simply put, Raghav Bahl, the Founder & Chairman of Quintillion Media, has played a key role in...
Mobile marketing has not only defined a new medium for content but also transformed the way and the quantum of content consumption that is taking...
Some marketers argue that with technological innovation and big data entering the marketing industry, creatives have taken a back seat and advertisers have forgotten how...
Elon Musk is clearly not content with just producing revolutionary electric cars and building spacecraft. Now he has designs on being the world’s biggest utility...
There are many brands in India that are trying to tackle the mobile story for effective marketing. On the back of the tremendous opportunities in the space,...
The famous “year of mobile” came and left, even as the medium continues to be a focal point of interest for all concerned, and arguably still needs to...
Specs and standards aren’t that sexy, but industry experts say the Interactive Advertising Bureau’s recent video addendum to rich media standard MRAID could be one...
Twitter’s recent agreement to purchase mobile retargetting company TellApart was just the latest round in the ongoing industry consolidation. In this piece Phil Macauley, Quantcast,...
It makes sense if the bakery or shoe repair shop down the street isn’t ready for Google’s recent mobile algorithm changes. But businesses in the...
NEW YORK & LONDON – WPP (NASDAQ: WPPGY), announces that it has acquired Medialets Inc. (“Medialets”), creator of technology that helps marketers manage and measure...
Wunderman Shanghai has been appointed as integrated communications agency of record forpopular travel appTao OnThe Road. Wunderman’s duties include leading strategy, creative and digital across...
Thomson Reuters won’t rest until it has a home on all of your screens — including your smartwatch and car dashboard. Reuters has developed a...
The last couple of days have been filled with devastation and loss for Nepal following the 7.9 magnitude earthquake that originated from Pokhara and left...
Most people know that Google uses a complex system to determine which results to show from a search query. What some people may not know...
In less than a week, Digital Market Asia will be awarding agencies for their breakthrough performance in the mobile marketing space for the calendar year 2014...
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