Performance Advertising Platform Engage Leads to 133 Percent Increase in Year-Over-Year Revenue MONTREAL, QC – Performance video advertising technology company SourceKnowledge today announced a $1.5 million financing...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 27/02/2016
IBM is debuting two ads starring filmmaker Ridley Scott, actress Carrie Fisher and its Watson cognitive computing system during the Academy Awards broadcast Sunday night....
MMC leads the Series B round, joining existing investors, including Sussex Place Ventures London: MMC Ventures, the award-winning venture capital fund, has led a Series B...
According to a new eMarketer report, content from B2B marketers will surge in 2016. “With this amplified emphasis on content marketing, these marketers have evolved...
The post 5 ways to generate leads with LinkedIn: A tactical guide appeared first on Digiday. Via DigiDay
Alibaba Group Holding Limited has appointed Matthew Bassiur as Vice President, Head of Global Intellectual Property Enforcement, effective January 2016. In this new role, Mr Bassiur will...
AdExchanger | Yahoo received yet another blow Friday with the departure of Prashant Fuloria, its SVP of advertising products and engineering, just shy of a...
Are robocalls a thing of the past? Don’t bet on it. In fact, an estimated 980.8 million robocalls were placed to U.S. phones in the...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 08/12/2015
As warmer weather has left Northeast retailers with excess inventory of winter coats, hats and gloves, offering discounts may be the only way to move...
In this week’s LATAM Roundup: Brazil, Mexico, and Argentina are in the global list of highest mobile traffic; survey shows 82% of Brazilian audience for...
In the movie ‘Yes Man’ Jim Carrey’s perpetually negative character attends a positivity seminar and becomes brainwashed into pursuing an exclusively affirmative life which leads...
Independent study uncovers that although 62 percent of publishers find real-time data leads to an increase in revenue, only 27 percent report receiving real-time data...
AdExchanger | There are myriad reasons why location data can be defective – and fraud is just one small piece of that growing problem. Growing because...
AdExchanger | Technology is advancing so rapidly that industries have little time to update their privacy policies to comply with social norms, regulations and legislation,...
For the Internet of Things (IoT) to really take off, it’s going to need a couple of things (at least): universally speedy broadband and coverage...
It’s official: mobile is now a major driver of the economy, as consumers more and more use smartphones to connect directly with businesses. “Independent data...
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