Welcome to the Year of the Customer
2016 – the Year of the Monkey looks set to be a year of change, not just in the technology sector but in every industry,...
Tagged: interactive
D&AD Awards 2016: New ‘festival’; APAC jurors continue to play big role
The D&AD 54th Annual Professional Awards are getting ready for another year of focussing on innovation and design and the role these play in achieving...
VideoAmp to Expand Internationally with USD$15m Investment
Today, consumers bounce from screen to screen, publisher to publisher, and advertisers are on a mission to try to keep up. Many cross-screen technology companies...
Is Publicis looking to buy stake in Cheil?
After acquiring Sapient in 2014, Publicis Groupe is now rumoured to consider buying a stake in the Korean agency Cheil Worldwide. Bloomberg reported that the...
Oxigen MCL appoints CricHQ as Tournament Technology Partner
Oxigen Masters Champions League that is set to begin on the 28th of this month, has appointed New Zealand based CricHQ as the tournament’s technology...
Ogilvy Melbourne bags creative mandate for Priceline Pharmacy
Priceline Pharmacy has announced a change in its advertising agency after a long and successful association with GIRL. Priceline Pharmacy has transformed in the last...
Need it Now: How digital immediacy is changing physical delivery
The post Need it Now: How digital immediacy is changing physical delivery appeared first on Digiday. Via DigiDay
How ecommerce took seasonal shopping trends global
A popular American pastime after Thanksgiving dinner used to be waiting in line at your favourite retail outlet for the annual Black Friday sales. Now,...
The Year Of Measuring Human Connection
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Selina Teng promoted to President, Ogilvy & Mather Group, Beijing
Ogilvy& Mather China announced the promotion of Selina Teng, currently Co-Managing Director of Ogilvy Public Relations Beijing to President, Ogilvy & Mather Group Beijing. Selina...
Mindshare’s Karl Cluck appointed as the Chief Client Officer for Asia Pacific
Mindshare has appointed Karl Cluck as the Chief Client Officer for Mindshare Asia Pacific. He will retain leadership over Mindshare’s Japan, Korea and Taiwan cluster...
Ali Shabaz takes up the mantle of CCO Grey Group Southeast Asia
The Chief Creative Officer of Grey Group Singapore, Ali Shabaz has been promoted to Chief Creative Officer of Grey Group Southeast Asia. He will be...
Sansan the Business Card Management Platform raises $ 16.9 Million
Sansan, one of Japan’s cloud-based business card management services, today announced it has secured SGD 24.2 million (USD 16.9 million) in Series C funding to...
Header Bidding Killed Programmatic Direct
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Can Media Agencies Bring Order To The Chaos Of Influencer Marketing?
AdExchanger | Influencer marketing found its stride in 2015, and some expect this year will bring it a big step closer to becoming a mature...
The Rush Toward Viewability Is Killing Brand Impact
AdExchanger | “The Sell-Sider” is a column written by the sell side of the digital media community. Today’s column is written by Scott Gatz, CEO...
