Pos Logistics’ digital transformation: You will not believe some of its issues
Pos Logistics has begun an extensive digital transformation exercise in the runup to a 2020 IPO, and you wouldn’t believe some of the issues CEO...
Tagged: interaction
What’s Next: And what are hospitals doing about digital transformation?
Dr Mubbashir Iftikhar, head of digital transformation at KPJ Healthcare, is the latest business leader from a brick-and-mortar company to join the stellar cast of...
Outbrain signs multi-year partnership with Mediacorp
Outbrain has signed a two-year partnership with SingaporeMediacorp, one of Singapore’s largest media companies with the widest range of media platforms spanning digital, television, radio,...
Emarsys makes changes in executive leadership team
Josef Ahorner, co-founder and Chairman of the Board, Emarsys and Hagai Hartman, co-founder and CEO, Emarsys have taken the joint decision that Mr Hartman will fully...
Data pick of the day: Snapchat audience is getting older
Snapchat has long been synonymous with teens and young users, enjoying consistently strong growth among 16-24s. But the latest data from GlobalWebIndex shows that Snapchat...
OMG appoints CEO for Singapore and Malaysia
Omnicom Media Group has appointed Ranga Somanathan to lead Singapore and Malaysia and as its CEO. In his new role, Mr Somanathan is charged with...
Music solutions provider Stingray opens regional Hq in Singapore
Multiplatform music solutions provider Stingray Digital Group Inc announced it has opened its Asia Pacific regional headquarters in Singapore. Via DNA
EXCLUSIVE: New Infographic Reveals and Compares Mobile Ad Placement Engagement Rates
Ahead of the weekend, MMW connected with Taylor Odgers, the Marketing Manager at Pretio Interactive, a performance-based mobile ad network that helps brands acquire leads...
For Publishers, Header Bidding Discrepancies Can Outweigh Revenue Lift
AdExchanger | “The Sell Sider” is a column written by the sell side of the digital media community. Today’s column is written by James Curran,...
Native Programmatic, The Once And Future King
AdExchanger | For many in the native space, the always-on-the-horizon prospect of the Promised Land has been a hard sell to other digital stakeholders. And...
Data ‘Wildcatting’
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Digerati50: Turning broadcast TV on its head
DNA continues its weekly series that profiles the top 50 influencers, movers and shakers who are helping shape Malaysia’s Digital Economy, from Digerati50 Vol 2....
Survey Reveals Global Differences in the Perceived Risk Web-Based Malware Poses to the Digital Ecosystem
ExchangeWire Research uncovers varied international understanding of web-based malware and how it negatively impacts the brand reputations of digital publishers, ad tech providers and their...
mPulse Mobile Study Finds Link Between Interactive Text Messages, Improved Health, Cost Savings
According to a new study from mPulse Mobile, interactive and tailored text messages appear to be successful in improving member knowledge of plan offerings, and...
The End Of The SSP Era
AdExchanger | “On TV And Video” is a column exploring opportunities and challenges in programmatic TV and video. Today’s column is written by Manny Puentes,...
DynAdmic Opens an Office in Miami; Mexico to Surpass 44m Smartphone Users
This week’s LATAM Roundup brings news from DynAdmic, which has just opened a new office in Miami, led by Lara Krumholz, general manager, LATAM, to...
