Engaging LG website
One of my colleagues sent me this link today: www.joy-lggm730.com/sg – it’s the local website LG uses to promote their gm730 handset here in Singapore. The...
Tagged: engagement
Cannes Gold Cyber Lion winner: Pringles – Can Hands Banner
It’s friday and time for some great fun – this was an interesting winner at Cannes 2009 in the Cyber Lions. A banner so simple...
New ad targeting options on Facebook
Facebook has been a little quiet as of late. Apparently if you aren’t a search engine moving in on the flagship product of your sworn...
Nice creative execution on Twitter
Twitter is all over the place these days… Found this really great example of online marketing in the entertainment sector – the twitter based Resistance2018...
Future of outdoor? E-paper…
A Lancome advertisement sporting an e-paper display was recently spotted in a Tokyo train. The display technology looks very similar to E Ink’s Ink In...
Why paid search will never kill display advertising
Just read this interesting article over at Imedia Connection, thought I would share it. Some key take out’s from the article: Advertisers apply two methods...
News from YouTube and Myspace…
Found these 2 articles about a new ad-funded video service on YouTube and a Partnership between Myspace and Visible Measures: The joint venture made by...
Google introduces “interest-based” advertising
Yesterday Google introduced their new “interest-based” advertising system. Basically these ads will associate categories of interest — could be sports, gardening, cars, pets — with...
Eyeblaster provides us with great campaign overview and dwell time!
In august last year, Eyeblaster achieved highest recognition by Nielsen Norman Group for its Campaign Monitor, who named it one of the top 10 user...
