JWT Jakarta names Johan Shabudin as CEO Lulut Asmoro retires
J. Walter Thompson Asia Pacific has promoted Johan Shabudin to the role of Managing Director of J. Walter Thompson Jakarta. Mr Shabudin takes the reigns...
Tagged: display
McCann Health Shanghai gets new strategy head
McCann Health Shanghai has made a senior appointment to further strengthen its strategic planning team, appointing Henry Shen as Head of Strategy, with immediate effect....
RadiumOne partners with Integral Ad Science on measurement
Data-driven marketing company RadiumOne has signed a global partnership with Integral Ad Science (IAS). The partnership aims to measure the quality of global digital media and...
Naspers Sells Allegro; Armis.Tech Launches in France
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Naspers sells Allegro; Armis.Tech founded in France;...
A Picture Is Worth a Thousand Words: Q&A with Ed Preedy, MD Europe, GumGum
Images are taking up an increasing amount of user attention on the web, with many platforms catering to a consumer desire for ‘snackable content’. Ed...
What agencies need to know about navigating a digital future now
Growth in these challenging times isn’t easy to come by, and more so in an agency landscape that’s fast-changing and rife with competition in digital...
New fashion app gets Australians to shed their old clothes
Grey Melbourne has launched a new integrated campaign to highlight Australian-first fashion marketplace app called Shedd. Recently launched in Australia, Shedd is free to download...
Popup podcasts, which proliferated during the election, are here to stay
The 2016 presidential election will be remembered for unleashing all kinds of things on American media consumers. Pop-up news podcasts are likely to be one of...
The curious case of modern marketing
Modern marketing is a curious one. Fueled in part by technological advancements, innovations today allow marketers to extend and optimise their reach and budgets. The...
5 Steps to Ensure a Secure Marketplace for First-Party Data
The industry agrees that relevance is the jewel in the crown of effective advertising, with first-party data an important alloy to hold it all together. In...
Beyond Standard Measurement to Understanding the Head & Heart: Lessons in the Role of Neuroscience
How do neuroscience and advertising connect? Following her attendance at Adweek NYC, Celine Saturnino, head of media operations, Total Media writes exclusively for ExchangeWire about how...
Havas Creative Group Appoints Mike Amour as Chairman and CEO of APAC
Havas Creative Group has appointed Mike Amour to the position of Chairman and CEO of Asia Pacific, effective October 17. In this new role, Mr Amour...
WPP’s Xaxis to acquire Triad Retail Media
Xaxis has signed an agreement to acquire, subject to regulatory approval, Triad Retail Media, digital retail media advertising firm, from Rockbridge Growth Equity and Falcon Investment Advisors....
Isobar hires new Head of Strategy & Planning in China
Isobar China Group, part of Dentsu Aegis Network, has appointed Lin Liu as Head of Strategy & Planning of Isobar China, with immediate effect. In this...
Less Ad Fraud in UK; SpotX / Vemba Partnership
ExchangeWire round up some of the biggest stories in the European digital advertising space. In this week’s edition: Less ad fraud in UK; SpotX and Vemba...
Mobile Overtakes Desktop for the First Time in Latest IAB UK Ad Spend Report
Wednesday (12 October), PwC and IAB UK released the latest digital ad spend study, with the long-awaited news that mobile ad spend (£802m) has taken...
