Progress has launched the Progress®DigitalFactory™, a cloud-based digital transformation solution built for developers, IT administrators and marketers to collaborate on and deliver engaging customer experiences that meet...
Criteo, the performance marketing technology company, has Elie Kanaan as Executive Vice President of Marketing. Kanaan will lead Criteo’s product marketing, marketing and communications initiatives...
AdExchanger | Johnson & Johnson saw the writing on the wall when it began marketing in a digital world. The 130-year-old CPG giant was born...
MP & Silva has appointed Jochen Lösch as CEO. Mr Lösch has almost 20 years’ experience in leading executive positions in the international sports industry. A qualified...
Tim Ringel steps down as CEO, remains on NetBooster Group Board The Board of Directors of NetBooster SA (FR0000079683 – ALNBT – PEA-PME eligible), the...
Digital marketing / Digital Marketing News / Interactive marketing / News
by Copenhagen INK · Published 20/10/2016
Adobe is adding a slew of new capabilities for its Analytics platform that it claims will make it more accessible to new users and easier...
Following the introduction of Android Pay in Singapore and Australia earlier in this year, MasterCard introduced the service in Hong Kong, the third location in...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
Vizeum, part of Dentsu Aegis Network, has been appointed as the media agency on record (AOR) by Feld Entertainment Disney On Ice. Vizeum successfully clinched...
ABC Kraft Heinz in Indonesia has selected VML Indonesia, as their digital partner to handle their ABC brand, which has a presence in soy, chili,...
After WhatsApp’s announcement from last month that it would begin sharing user data with its parent company Facebook, recent days have seen authorities in Germany...
An online ad needs to be on the screen for 14 seconds to have any chance of being looked at, according to a new study...
World’s Largest Tech Media Company Recognized for Market-Leading Digital Advertising Solutions NEW YORK – IDG TechNetwork was named Most Innovative Publisher at The Drum’s Digital...
The Athlete’s Foot wanted to raise awareness and sales for the Asics Nimbus shoe model during a three-week exclusive selling window. The target audience was...
Elinor Bateman has been named as the first-ever chair of the World Federation of Advertisers’ INSIGHT FORUM, ahead of two meetings in London. Ms Bateman,...
AdExchanger | “Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is...
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