The Content Cycle: how to improve your campaign st…
The Content Cycle: how to improve your campaign strategy buff.ly/KZv8wG
Tagged: digital marketing news apac
Ad Age Toured the CES Show Floor, So You Didn’t Ha…
Ad Age Toured the CES Show Floor, So You Didn’t Have To buff.ly/KZv5kz
Three graphs to stop smartphone fans fretting abou…
Three graphs to stop smartphone fans fretting about ‘market share’ buff.ly/1cZo1tV
BrightTag Banks $27M From Yahoo Japan
BrightTag’s Asia-Pacific expansion plans are brighter now that the company has added an additional $27 million in financing from investor and partner Yahoo Japan. Existing...
Infographic: The Many Faces of Personal Computing
IDC’s new infographic on the “Many Faces of Personal Computing” gives an insightful overview of the personal computing trends in the Asia/Pacific market across multiple...
Samsung Inks $100 Million Sponsorship Deal With the NBA
Samsung Electronics, the world’s largest maker of smartphones, signed a multiyear deal to supply the National Basketball Association with mobile devices and televisions. Under the...
TubeMogul Formalizes IPG Mediabrands Partnership Across UK, Asia-Pacific
Video demand side platform TubeMogul and IPG Mediabrands have expanded their work together in the UK, Australia and Japan as the two seek to build...
Improved performance and reduced wastage seen as main benefits of real-time bidding
What do you see as the advantages of real-time bidding? This is the third Online Advertising Survey Report, produced in association with advertising technology company...
Private marketplaces on the rise
Global – At least 18% of advertisers and agencies in APAC have started their own private marketplaces, says a study on the progress of the...
IDC Slashes 2013 Tablet Shipment Forecast
Amidst growing competition from larger smartphones and the prospect of new categories such as wearable devices diverting consumer spending, International Data Corporation (IDC) Worldwide Quarterly...
XM Asia acquires major stake in Designercity
Hong Kong – XM Asia Pacific, part of the WPP group, has acquired a majority stake in Hong Kong digital consultancy Designercity for an undisclosed...
10 great examples of responsive design from around the world
Global News Canada Mitsubishi Motors Australia Alex De Fluvia: Spain British Council: Ukraine Comp.ly: United States Asia Web Net: Thailand World Wildlife Fund: United States...
Mobile Marketing Association Ready to ‘Deconstruct Mobile’
This September, for the fifth time, the Mobile Marketing Association will return to Singapore for MMA Forum Singapore 2013. The Mobile Marketing Association is praising...
Embracing the Reality of Multi-Touch Attribution
It’s no longer a concept or technology that is only for those with deep pockets. Consider this approach. Source: ClickZ Asia
Advertising Statisitcs
The Advertising Statistics documents are part of Econsultancy’s Internet Statistics Compendium package, a comprehensive compilation of internet statistics and online market research with data, facts, charts and figures that are...
