The Agency Perspective On Adblocking; Adobe Cloud’s Strong Growth
AdExchanger | Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Blocking, Tackling The rise of ad blocking, the ad sector’s bogeyman of...
Tagged: cloud
Apple On Data Collection: ‘Why Would You Do That?’
Apple’s stance on data collection: “We honestly just don’t want to know,” said Craig Federighi, Apple’s SVP of software engineering, to roughly 5,000 app developers at...
ExchangeWire Research Quizzes Marketplace Quality Attitudes; ADTRADER Berlin 2015
In this week’s ExchangeWire Weekly European Roundup: ExchangeWire Research debut; ADTRADER Berlin; Cxense acquires Maxifier; Xaxis launches Light Reaction; Rubicon Project beds down in native....
Nexmo boosts leadership team; appoints new CMO & CFO
Nexmo has appointed a chief marketing officer and a chief financial officer to help support its record-breaking growth. The cloud communications space is expected to...
Exclusive: Placecast Rolls Out Mobile Data Management Platform as Stand-Alone Solution
The team at Placecast shared exclusively with MMW today news of its latest initiative. The company has just made available its mobile Data Management Platform...
Marketron Enables Programmatic Buying For Spot Radio
Marketron wants to help the 6,500 or so broadcast radio stations that use its revenue management software to transact spot radio in a programmatic fashion....
Shinjiru quietly building its hosting business
Quietly and with minimum fuss, Jeffrey Khow and his cofounders have built Shinjiru into one of the leading cloud hosting companies in Malaysia. DNA founder...
For Business Insider, growth beats profits (for now)
Subscribe: iTunes | RSS When Condé Nast and Time Inc. veteran Julie Hansen joined Business Insider in 2008, it was still called Silicon Alley Insider,...
Can You See Me Now?
Dave Hendricks, LiveIntent, president, reflects on the AOL/Verizon merger and predicts the rise of such deals will herald the end of probablistic targeting. If you...
Adobe goes high end in podcast push
For his next performance, esteemed English actor Malcolm McDowell, known for “A Clockwork Orange” and “The Artist,” will espouse the value of a mobile marketing...
Ad Tech: Not Even The Beginning Of The End
The Echo Chamber is a regular column, penned by Ciaran O’Kane, on all things ad tech, mar tech and programmatic. Advertising technology is dead, don’t...
AOL Buy Heralds Telco Stack War; Transparency Takes Top-Billing
In this week’s ExchangeWire Weekly European Roundup: Verizon buys AOL for $4.4bn in latest round of operator entry to ad tech; UK retargeting company Tapad...
How is Salesforce acquisition going to pan out for Microsoft?
While a Salesforce acquisition by Microsoft remains purely speculation at this point, it does raise the tantalizing possibility that Microsoft could rapidly boost its street...
IoT was Hot at Mobile World Congress
A key theme at this years’ Mobile World Congress was the rapid emergence of the Internet of Things as key future growth area for product,...
Flickr beefs up back-end for better search & access
Yahoo! Inc. has released a number of major updates to Flickr, desktop and mobile, introducing a more intelligent search tool and set of features that...
Transforming Data Into Insights
The era of ‘big data’ is now upon us, but how can we turn masses of datasets into actionable insights capable of delivering operational efficiencies,...
