Kim Kelleher Named Publisher of Conde Nast’s Wired
Kim Kelleher, the former president of digital publisher Say Media, was named VP-publisher of Wired magazine, parent company Conde Nast said Tuesday. The appointment marks...
Tagged: 2010
Live Nation Entertainment’s Programmatic Opener: Custom Audiences
When Live Nation Entertainment appointed Xaxis alum Mike Finnegan as its first ever VP of programmatic and product innovation – a role he assumed Monday...
The audiobook can get a breakthrough this summer – Riidr.com
While the e-book market in Denmark has grown steadily in recent years, audiobooks had a harder time taking hold. According to the research agency Epinion...
London’s Boris Bikes go extreme in #JoinTheFight stunt campaign
Pro cyclists are using London’s Boris Bikes for the their latest marketing stunt — literally. The bikes, which officially go by the more clunky “Barclays Cycle Hire,” have...
KKR Buying Internet Brands; Singtel May Buy Kontera
Here’s today’s AdExchanger.com news round-up… Want it by email? Sign-up here. Publisher Going Up Private equity firm KKR announced Tuesday that it will buy publisher...
How well does Asia Pacific resonate in sports?
As audiences anticipate the opening of the Singapore Sports Hub and the arrival of World Cup, SAP has looked closely at how well the Asia...
BuzzFeed President Jon Steinberg Leaving the Company
BuzzFeed President and Chief Operating Officer Jon Steinberg is leaving his position after four years at the fast-growing website. He will move into an advisory...
Malaysia to step up green agenda
The CEO of Green Tech Malaysia Ahmad Hadri Haris lays out the progress made since 2010 and the action plan moving forward. Via DNA
Mobile Marketing Will Have 6 Billion New Targets This Year
Mobile marketers will have a whole lot of new bulls-eyes to target this year. According to the latest report from IHS Technology, the global market...
MomentFeed CEO: Why Google, Microsoft Are Looking To ‘Local’
Location-based marketing technology company MomentFeed is betting big on the hyper-local search and marketing movement. Founded in 2010, the Facebook Preferred Marketing Developer (PMD) company...
Flashback: Why The News Corp. Deal Was A Turning Point For The Rubicon Project
The Rubicon Project’s S-1 filing Tuesday revealed the exact nature of its relationship with News Corporation: The multinational mass-media conglomerate owns 21.3% of Rubicon shares....
Online-To-Offline Data Firm Korrelate Is Shutting Down
Korrelate, a four-year-old data play founded by former executives of Tacoda, will suspend operations this week after failing to find a buyer. The company was...
iQ media Announces Relocation of Headquarters to Conshohocken, PA
CONSHOHOCKEN, Pa. – iQ media, leading the transformation of media monitoring to media intelligence and content marketing, announced today that it will be relocating its...
Former Initiative Exec Michael Hayes Sheds Light On UberMedia’s Mobile Ad Play
Entrepreneur and paid-search pioneer Bill Gross, who in 2003 sold search company Overture Services to Yahoo for $1.6 billion, has set his sights on a...
Vail: How Data, Customer-Centricity Inform Digital Deployments
You might not call it an epic fail, but Vail Resorts’ first stab at developing its EpicMix social ski app forced the brand to reconsider...
Dentsu Continues Programmatic Catch-up, Unveils Its Own Trading Desk
Years after the major ad holding companies like Publicis, IPG, WPP, Havas and others created trading desks for accessing ad exchanges, Japan’s largest advertising company,...
