Malicious Activity Is More Hardcore in Programmatic: Q&A with Amnon Siev, CEO, GeoEdge
As spend in programmatic advertising continues to increase, so does the opportunity for cyber criminals to make more money out of it. How do publishers protect their assets and not jeopardise the experience of their users? ExchangeWire speaks with Amnon Siev, CEO, GeoEdge, about how to block the bad actors and how publishers can protect themselves from malicious activity.
ExchangeWire: How does GeoEdge’s technology work?
Amnon Siev: Our core focus is helping the publisher deliver an engaging user experience. When you talk […]
The post Malicious Activity Is More Hardcore in Programmatic: Q&A with Amnon Siev, CEO, GeoEdge appeared first on ExchangeWire.com.
