Ecom Startup Boxed Goes Local In Quest To Dominate Bulk Market

Imagine buying Costco-sized bulk items online. That’s the proposition of ecom startup Boxed. But while competitors like Amazon offer thousands of items associated with a single search, Boxed offers just a handful. As a newcomer, Boxed’s challenge is acquiring more customers while keeping customer acquisition costs in check. So Boxed is doing local, geo-targeted marketing.Continue reading »

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.