How GDPR-K Dramatically Changes the Landscape for Kids’ Brands & Publishers in Europe
The clock is ticking for enforcement of GDPR in May, which will trigger unprecedented change across Europe’s digital media ecosystem. In this piece for ExchangeWire, Dylan Collins (pictured below), co-founder and CEO, SuperAwesome, explains why it’s not enough to look for GDPR-compliance – in the kids’ space, you also need GDPR-K-compliance.
While the new regulations affect general audience publishers and advertisers, there’s a separate set of requirements for those engaging with the kids’ audience, now being referred to as ‘GDPR-K’. GDPR-K dramatically changes the […]
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