Hilton Worldwide: ‘We’re Constantly Refining Our Attribution Model’

If you’re looking for a last-minute hotel in Times Square, who ya gonna call? Google hopes you’ll simply do a quick search. The company has updated its Google Hotel Ads format, an AdWords product first launched in 2011, to include greater searchability on price and location, user reviews, mobile compatibility and high-res images. Hospitality giantContinue reading »
Via: AdExchanger

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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