ELEAGUE and Anzu.io Announce Strategic Global Partnership

ELEAGUE and in-game advertising platform Anzu.io today announced a unique partnership that will elevate advertising in gaming and esports. Anzu has been redefining digital advertising by seamlessly integrating non-immersive ads into gameplay and introducing real-time data and programmatic to the world of gaming.
By marrying the business and technology synergies between each brand, Anzu brings a new format of brand advertising to ELEAGUE across linear, mobile, and console gaming that will reach its more than 50 million fans across these platforms […]

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Via ExchangeWire

Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.