Clemenger BBDO, Colenso BBDO compete for Creative Effectiveness Lions from APAC
Cannes Lions International Festival of Creativity has a total of 27 entries that have made it to the Creative Effectiveness Lions shortlist. No agencies from the Asia markets have been able to secure a shortlist in this category. All five of the APAC entries are from Australia and New Zealand, led by the BBDO agencies – Clemenger BBDO and Colenso BBDO.
The entry details are:
| Title | Client | Entrant Company | Country |
| Aussie Builders | Mars | Clemenger BBDO Melbourne | Australia |
| Mistakes | Nz Transport Agency | Clemenger BBDO Wellington | New Zealand |
| The Smart Phone Line | Samsung | Colenso BBDO Auckland | New Zealand |
| Penny The Pirate | Luxottica | Saatchi & Saatchi Sydney | Australia |
| Grazed On Greatness | Mj Bale | Whybin\Tbwa Group Sydney | Australia |
