Copenhagen INK

Clear Channel Outdoor and Broadsign Announce Partnership

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Broadsign, a leading digital out-of-home (DOOH) marketing platform and Clear Channel Outdoor, one of the world’s largest OOH providers, today announced a new partnership that enables brands to tap CCO’s US DOOH inventory via Broadsign’s programmatic supply-side platform (SSP) Reach. Several brands, from sports entities to leading healthcare companies, have already tapped the integration to extend the reach, impact and efficiency of online and mobile campaigns using DOOH bought programmatically across CCO’s roadside digital media.
With the integration, Broadsign Reach’s US […]

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Copenhagen INK

Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.