Video demand-side platform (DSP) TubeMogul posted Q3 revenue of $27.4 million, up 112% from $13 million during the same period last year. Total advertiser spend through its...
Sizmek had another disappointing quarter, with Q3 revenues increasing only 3% YoY to $39.5 million – results that “were lower than we had expected,” according...
There’s nothing more cliché in the ad world than the phrase “right message, right time.” But as the cross-device game heats up, it’s a platitude...
ExchangeWire spoke to Mark Frain, national sales director at Multichannel Network Australia (MCN), about last week’s announcement to partner with AOL/Adap.tv to pilot the media...
adMarketplace Provides Yield and Flexibility to Leading Financial Media Web Property New York, NY – Financial news giant Bloomberg selected adMarketplace, the first programmatic marketplace for search...
Independent full-service agency MARC USA is beefing up its digital planning and buying prowess following its acquisition of Boston-based media agency Results:Digital in September. The...
The mobile value proposition of a company like Facebook or Google is fairly straightforward: Download the free app and it’ll let you converse with your...
French start-up Adomik is scheduled to participate in a panel discussion on the evolution of the French programmatic, plus how to maximise publisher revenues using...
“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by...
New mobile ad unit taps into “connected home” San Mateo, Calif. – New mobile ad technology, developed by Opera Mediaworks in partnership with the entertainment...
In the countdown to this week’s ATS Paris, ExchangeWire catches up with Fabien Magalon, La Place Media, CEO, to get his insights on the French...
Considering two of the usual pure-play suspects in Forrester’s Cross-Channel Attribution Wave (Convertro and Adometry) were snapped up by AOL and Google on the very...
Does anyone want to be a content creator anymore? Women’s lifestyle site SheKnows has jumped into the user-generated content fray by buying BlogHer, which provides...
Giving Brands the Power to Realize the Promise of Big Data and Deliver Smarter, More Relevant Customer Experiences through the Acquia Platform BOSTON – Acquia,...
Anna Bager Promoted to Senior Vice President, Mobile & Video, to Lead Unit Hulu’s Peter Naylor Named Chairman of the Center’s Board of Directors NEW...
Matt Mobley has spent more than 14 years tinkering with databases. He served as Acxiom’s VP of European consulting, followed by a stint as SVP...
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