Arrogance Faceoff: Kanye West vs. Creative Director
He has a larger than life ego. He wears funky sneakers and makes insane proclamations about his own creative prowess. Plus he can be creepily...
Category: News
GE Designates Dec. 3 as ‘3D Printing Day,’ 3D-Prints Xmas Gifts
Peanut butter has a day. So do donuts. So why shouldn’t 2013’s most-hyped technology also get one? General Electric is on it, folks. It has...
The Agency Millennials Are Gonna Be Alright
Kayla Green is digital strategy director at Saatchi & Saatchi LA. For all the hand-wringing about the newest generation of agencies, the industry will be...
Five Reasons Men’s Magazines Had a Very Good 2013
For men’s magazines, 2013 was a very good year. Ad pages across the category swelled 13% compared with last year, according to Media Industry Newsletter,...
Digital Media Vets Ponder the Future
The only one telling the truth about the future of media is the one who professes to have no idea. That’s because things change too...
Rewind: Young John Slattery Can’t Believe His Luck in This 1980s Sports Illustrated Commercial
There was a time in the ’80s when men rushed into video stores searching for VHS (or Betamax) tapes of sports bloopers. And those men...
Don’t let your mobile ads be unwelcome guests at the party
We are a hefty two decades into the commercialization of the internet, and this newest medium is still supported by one of the oldest broadcast...
Katie Couric Said Near Deal to Create Yahoo News Reports
Katie Couric is near an agreement with Yahoo to create news programming for the web portal, said two people with knowledge of the talks. A...
Hamburger Helper Is Awesome at Twitter. Really.
When you think of Hamburger Helper, which has been around since 1971, you probably don’t think of the Internet. But the General Mills brand of...
Video: An Early Look at Targeted Advertising on Smart TVs
The promise of targeted TV advertising has remained mostly that, a promise. But experiments and small-scale rollouts abound, including efforts at DirecTV, Invidi, Comcast and...
Top 20 most shared video ads of 2013
Here’s the top 20 in all its YouTube embedded glory: 1. Dove: Real Beauty Sketches: 4.24m Dove transformed its marketing strategy to a more socially conscious approach;...
Zappos to Kanye: ‘Yes, We Sell Sh-t Product’
It’s not exactly Biggie-Tupac, but the Kanye-Zappos feud is picking up steam Kanye West, fresh from his celestial motorcycle ride in the sky with his...
Ad Tech’s Master Builder Iponweb Expands to Agencies, Marketers, Publishers
When Boris Mouzykantskii walked into Advertising Age’s offices in Midtown Manhattan recently, he was a bit bewildered. “I still don’t know what I’m supposed and...
Prepare For the Avalanche of Native Ad ‘Snow Falls’
Complex Media has taken its version of “Snow Fall” to brands with a piece of long-form sponsored content from Converse, introducing the sneaker company’s new shoe,...
Dispatch From Internet Week Europe: Murder and Mayhem in London
Internet Week Europe had a laid-back London vibe this week, with events including a Jack the Ripper tour and a coding session for local schoolchildren,...
How digital has transformed the NBA
The impact of social media The sport that thrives on furious flurries of activity and game winning buzzer beaters is seeming built for the social...
