Category: Interactive marketing

The simmering debate over whether big internet companies are breaking antitrust rules to extend their dominance has a new frontMissouri. The state’s attorney general announced...

Alibaba Group’s Singles Day shopping event generated a record $25.3 billion in sales, as the Chinese company’s effort to link traditional retailers with the internet...

Saturday is China’s gargantuan online shopping day, Singles Day, which is a lot bigger than Black Friday. The headlines will be dominated by news about...

Illustration by Tam Nguyen/Ad Age Snapchat is testing what could be its biggest product overhaul with a redesigned app that promises to be easier to...

It may not be as culturally cool as Uber, the iPhone X and even the Starbucks holiday cup, but just in time for benefits enrollment,...

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Learn more about rapid creative iteration and new marketing forms at Ad Age Next in New York on Nov. 15 and 16, with speakers from...

Snapchat ads are about to get more targeted, as the app is embracing a marketing technology that until recently its CEO had considered creepy. Snapchat...

Facebook is planning to tell a Congressional panel in more detail just how deeply Russian ads and posts infiltrated the news feeds of U.S. voters...

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In the spirit of epic sneaker collaborationsMichael and Nike, Kanye and Adidashere comes Gary Vaynerchuk and K-Swiss. Yep, Gary Vaynerchuk has a sneaker ready to...

Antsy publishers are starting to fear for their position within Facebook’s powerful News Feed, now that tests have begun pushing their posts to an alternate...

Zainali “Zain” Jaffer, CEO of ad tech company Vungle, was charged with a slew of felonies involving his 3-year-old son and 1-year-old daughter in San...

There’s life after Kathy Griffin for Squatty Potty, and it’s much like life beforehand. America’s leading defecation enhancement tool has returned to its original agencyHarmon...

If you’ve never heard of the app TBH that’s fine, but to be honest, it’s something you’re going to hear about a lot more: Facebook...

Rival TV titans including A&E, CBS and Turner are considering banding together for a project, dramatically code-named Thor, to prove to marketers their commercials worked...