Category: Digital marketing news Asia (APAC)

MullenLowe Group has integrated its operations in Singapore, Malaysia and Hong Kong to create MullenLowe Group Southeast Asia. The hyperbundled agency will unite the MullenLowe creative communications...

Edelman, a global communications marketing firm, made two major appointments in its creative strategy and planning expertise to enhance its overall Integrated Brand, Reputation and...

Dentsu Aegis Network officially opened its new Asia Pacific headquarters in Guoco Tower at the Tanjong Pagar Centre. The new offices will house all of...

The Children’s Commissioner for the UK recently claimed that Snapchat should be banned because it has “addictive elements”. This comment is on the back of...

Facebook has launched Marketplace in Singapore. Marketplace is a single place on Facebook that makes it easy to discover, buy and sell goods locally. Karandeep...

Eyeota, the audience data platform, has secured a USD12.5 million Series B funding to spearhead additional growth in 2018. The company was founded simultaneously in Singapore, Australia...

Kantar TNS, the research agency, and Qualtrics, the experience management platform, signed a global partnership to help organisations put customers at the heart of their business. The...

Sequential service revenue growth from increased postpaid and prepaid internet subscriptions. Via DNA

Indonesian online marketplace will utilise this investment to expand its physical network, enhance sales and marketing efforts, and hire new staff. Via DNA

It’s 2018 and content marketing is already picking pace and moving ahead. According to MarketingMag, content marketing is all set to become a $300 billion...

TBWA  has appointed digital specialist, Lars Bjørge, to the role of executive vice president and head of customer acquisition, TBWA\Asia, effective April 2018. Mr Bjørge joins...

AdParlor Asia Pacific has been appointed by Timberland as their regional social media agency for Malaysia and Singapore. AdParlor’s Malaysia team will develop and execute...

IPG Mediabrands Malaysia, the global media arm of Interpublic Group, has appointed Mahesh Reddy Voncha as Head of Performance for Reprise. In this role, Mr Voncha...

You will be breached. And when you are, will someone know what to do, poses Dani Michaux of KPMG Malaysia. Via DNA

A platform for property owners to view portfolios of interior designers then request for free quotations Via DNA

Last year was a tumultuous year for digital advertising in Southeast Asia and APAC, and we can expect this turbulence to continue into 2018 as...