OutSystems rides RAD wave in Asian waters
OutSystems, an enterprise Rapid Application Delivery (RAD) platform provider, believes its high-productivity PaaS for the development and delivery of enterprise web and mobile apps is...
Category: Digital marketing news Asia (APAC)
From BBM to WhatsApp, LINE, FB & Beyond: The potential of mobile mktg in Indonesia
Not too long ago, the Mobile Marketing Association (MMA) Asia Pacific, organised its first-ever Mobile Marketing Association Forum (MMAF) in Indonesia. Attended by an overwhelming...
Marketers watch with some skepticism as ICICI enables ‘Twitter-banking’
ICICI Bank Ltd, a private sector bank in India has launch a banking services initiative through social media platform Twitter that enables ICICI Bank customers to transfer...
MINI goes Aussie to celebrate Australia Day
MINI Australia has paid tribute to the great Aussie barbecue, launching the all-new MINI 5-door hatch on Australia Day through a new tactical campaign. “Given...
AdzCentral, Better, Asia Digital Ventures merge to create CtrlShift
Showing another indication of some consolidation in the advertising technology space, AdzCentral, Better and Asia Digital Ventures have merged to created programmatic company CtrlShift. CtrlShift...
Week in Review: Everything is interlinked
The 27th DNA-TeAM Disrupt panel discussion reinforced the reality that everything is interlinked in the world and,that technology adoption today is part and parcel of...
Malaysia’s budget cuts: IT sector to feel the pain
The Malaysian Government’s move to cut its growth forecast and revise its national budget for 2015 to take into account tumbling global crude oil prices...
Top trends for mobile marketing in 2015
That I founded a digital marketing company in India in late 1997 is mildly unfortunate. For about 14 years, we kept saying that the future...
Trending in India: #betipadhaokiranbanao to #WontGiveItBack
#betipadhaokiranbanao This week, India continued to be in the grips of the political frenzy in the Capital City, the elections are dated for February 7...
Lockdown by WhatsApp for third party app users
Services of the instant messaging app WhatsApp were banned for users who also has third party services such as WhatsApp + or WhatsAppMD on their...
Havas Media Group partners with Facebook’s Atlas globally
Atlas, Facebook’s ad serving and measurement platform that allows brands to reach people across multiple devices, has agreed a global partnership with Havas Media Group....
Disrupt: Batten down the hatches, gonna be a bad year
Malaysia is going to be hit by a macro-economic triple-whammy this year that is going to create an adverse impact on the economy and affect...
Alpha7 kicks off ‘COO-as-a-Service’ offering for SMEs
Singapore-based tech consultancy startup Alpha7 has launched a cloud-based computing platform to help small and medium enterprises (SMEs) deal with the increasingly complex and costly...
Corporations the missing link in accelerator ambitions: IDA
Corporations bring three crucial opportunities to the table: An established customer base; existing infrastructure; and deep domain knowledge of their respective industries. By engaging with...
Frost & Sullivan banks on its Tech Vision
Frost & Sullivan has now been focusing on helping its clients through its Tech Vision analysis that identifies 50 disruptive technologies, and the opportunities that...
Edwin: My Fave 5 of 2014
43-year-old giant re-invents itself; AWS to be more enterprise-centric Via DNA
