Helping Malaysian companies grab a slice of a US$30bil market
The Malaysian Government has made software testing an important pillar of future economic growth, and aims to help local companies capture a slice of a...
Category: Digital marketing news Asia (APAC)
DNA Test: Fitbit Charge HR and Jawbone UP3 are for the fitness-minded
Edwin Yapp tests out two leading fitness tracker brands in the market today, the Fitbit Charge HR and the Jawbone UP3 and discovers it would...
#sowhoknew: What does Facebook REALLY know about you?
Cambridge University reckon their new ‘Apply Magic Sauce’ app knows more about you than your family and friends based purely upon aggregating data from your...
Not just biz processes, entire economy becoming digitised: dmexco Directors
The countdown for dmexco has started, as digital marketing experts from around the world will gather in Cologne, Germany from September 16-17, 2015. Christian Muche,...
METRO GROUP & Alibaba partner to promote ecommerce in China
METRO GROUP has signed a strategic partnership with the Chinese online and mobile commerce company Alibaba Group to promote business in China’s rapidly growing e-commerce market....
Facebook offers new Pages for SMBs
Facebook has made the biggest update to its Pages for businesses in the last three years – giving small and medium businesses more tools to...
DNA lands in Indonesia
Indonesia joins Malaysia and Singapore as markets DNA covers in more depth, as it grows to fulfill its vision of becoming the most credible tech...
Concern and confusion greet Indonesia’s new smartphone rules
Indonesia has a trade deficit of US$1.9 billion, and its Government is trying to tighten the outflow with a new regulation could adversely affect the...
Week in Review: Small fish will eat the big fish
Catcha Group’s Wild Digital conference really got DNA founder Karamjit Singh excited, especially with its belief that ‘small fish’ will eat ‘big fish’ – and...
DNA on BFM: Catcha’s Wild Digital scores home run
The podcast from this week’s Tech Talk show on BFM Radio, featuring DNA founder Karamjit Singh. Via DNA
APAC leads in growth as mobile web ad spend doubled in past year
The small screen is becoming bigger and bigger for marketers as spending on the mobile web increased by 100 per cent over the past year....
AOL to buy Millennial Media for $238 million
In a move to compete with Facebook and Google’s ad tech business, AOL has acquired end-to-end mobile platform Millennial Media for a total of USD 238 million....
Understanding 3Ws of the first-party data: What, why & where to use
Consumers are on the move, always seeking to find out what’s hot, and permanently online – in other words, they’re always-on, and it’s tough for...
Instagram’s new ad formats: What’s in it for brands?
Instagram now allows brands and individuals to post full landscape and portrait images and videos. The first thing that came to my mind when I...
Asia at the start of the API Economy curve: MuleSoft VP
Businesses looking to capture and engage customers need to rethink their approaches to digital and mobile, and will have to look into what is being...
We are not as fast as we need to be: VMware CEO
Cloud giant and virtualisation pioneer VMware Inc has been very active in the past year, but CEO Pat Gelsinger wants more, Goh Thean Eu reports...
