Unlocking the best viewer experiences with content delivery networks
The concept of ‘content is king’ is long gone. The way viewers now consume content has changed dramatically. Viewers are breaking free of the confines...
Category: Digital marketing news Asia (APAC)
UEM Sunrise showcases properties in festive Raya campaign
Reprise Digital, the full-service integrated communications agency within the IPG Mediabrands network, has released a new digitally led campaign for UEM Sunrise to commemorate the...
Dentsu names Regional Operating Officer for APAC and EMEA
George Patten has been appointed as Regional Operating Officer for Dentsu Aegis Network APAC, as part of the continuing transformation of the business, to enable...
JLL ties up with six climbers for its first sports sponsorship deal in APAC
JLL is sponsoring six up-and-coming athletes from Australia, Hong Kong, India, Japan and Singapore, bringing them one step closer to achieving their ambitions of competing...
Ikon Brisbane wins Metagenics account
Continuing its strong new business momentum Ikon Brisbane announces it has been appointed media agency of record for Metagenics, a provider of natural medicines in...
Dentsu One Bangkok appoints new ECD
Dentsu Aegis Network has appointed Supparat Thepparat as Executive Creative Director of Dentsu One Bangkok. In his role, he will assist Subun Khow, Chief Creative...
Review: Redmi Note 7, budget personified amidst challenges
Xiaomi Corp offers a ‘flagship-level experience’ at a cost-affordable price. Via DNA
TaniGroup secures US$10 mil in Series A funding
Agritech startup aims to Boost expansion and re-imagine agriculture in Indonesia. Via DNA
Content posting timings and how it supports your social media strategy
As marketers gain access to an increasingly large repertoire of tools, post timings still remain a tried and true, cost efficient method of maximising reach....
WPP AUNZ names Jens Monsees as CEO & MD
The directors of WPP AUNZ has appointed Jens Monsees as Chief Executive Officer and Managing Director effective October 1, 2019. Mr Monsees will join WPP...
LEWIS Singapore bags social media mandate for Epson SEA
LEWIS, the global integrated communications business, has been appointed as the regional social media Agency of Record for global technology company Epson in Southeast Asia,...
In Asia’s fast growing mobile advtg scene, rewarded video is King
Asia-Pacific is proving its massive appetite for all things mobile. The region saw significant growth in terms of consumer’s app usage, which has led to...
Transformation of industry verticals through 5G – Focus and look indoors
Focus needs to shift to transforming indoors for DIS to enable 5G and on specific key verticals for the next wave of growth to happen....
Amidst uncertain times, the Honor 20 launches in Malaysia
Huawei may be going through some tough times thanks to the US ban, but Honor ploughs ahead with launch. Via DNA
#sowhoknew: 5 reasons why Jamie Oliver’s restaurant business failed
Was Jamie Oliver’s Italian restaurant chain always going to be a recipe for disaster? What is the naked truth behind this catastrophic failure from the...
Volvo Car Malaysia turns every car radio into a safety device
In conjunction with Ramadan and Hari Raya festive season, Volvo Car Malaysia, has reaffirmed its commitment to safety by launching the #StandforSafety road safety campaign....
