#sowhoknew: Is there a good ism?
Watching the ongoing discussions about racism and fascism after the events in Charlottesville over the past week has got me thinking: are there any good...
Category: Asia
Onat Roldan joins Y&R Philippines as CEO
Y&R has appointed Onat Roldan as the new Chief Executive Officer of Y&R Philippines, effective immediately. Mr Roldan’s extensive marketing communications experience spans over 20...
PHD China names Paul Yan as GM of Performance
Continuing the momentum of expanding its client offering, PHD China has named Paul Yan as General Manager of Performance. Mr Yan comes to PHD from Performics...
CNN International Commercial names creative lead for Create
CNN International Commercial (CNNIC) has appointed Karen Vera as Creative Lead for Create, Asia Pacific. Based in Hong Kong, Ms Vera is responsible for leading...
More Human Jobs Powered By Artificial Intelligence
The following is a guest contributed post from James Ramey, CEO of DeviceBits. Artificial Intelligence (AI), has evolved the standards of daily living. Consumers today...
The Washington Post brings artificial intelligence to its native ads
Publishers are running into a wall with so-called native ads. Once seen as the panacea for declining digital ad rates, these ads that are designed...
First Look: AppLift Touts Fraud Buster Solution to Reduce Mobile App Install Fraud
MMW was privy to a sneak peak today at the big news from AppLift, a leading mobile advertising technology company. We’re told that AppLift has...
What you didn’t realise about breakthrough success is powerful – but very simple!
The most valued traits in school are self-discipline, conscientiousness and the ability to comply with rules. The ability to disrupt the world or make extraordinary...
KASIKORNBANK’s new spot shows what lasts in this fast-changing world
A new corporate campaign from KASIKORNBANK, the leading bank in Thailand highlighted the importance of a good impression in this fast-changing world. KASIKORNBANK prides itself...
Ogilvy China bolsters leadership team
Ogilvy & Mather is undergoing a global transformation into one single Ogilvy brand as part of Worldwide Chairman and CEO John’s Seifert’s Next Chapter strategy....
AIMS only Malaysian operator on Asian data centre leaderboard
Leading carrier-neutral data centre operator, AIMS, moves up as regional data centre operator. Via DNA
Maxis taps into rising enterprise interest in IoT
Confident that the timing is right for enterprises to adopt IoT, Maxis launches its suite of services while partnering with Vodafone. Via DNA
How to tap into the marketing power of SMS
Nordstrom is known for personal high-touch service, so it makes sense that the brand would look for marketing channels to offer simple, fast engagement and...
Best of the week: Influencer marketing on Facebook is going to cost more
This week, our top stories covered influencer marketing on Facebook, Walmart’s growing advertising business and more. As always, a full list of these articles appears...
Opinion: Stop Blaming Consumers For Terrible Ads
The following is a guest contributed post from Daniel Meehan, Founder & CEO at PadSquad The internet is made for advertisers. Unfortunately, most brands are...
Global marketers making radical changes to media management: WFA
Following the brand safety, viewability and transparency issues raised by the ANA’s reports from K2 and Ebiquity, many global brands have made major changes or...
