Digiday Research: Retailers put data to work
At the Digiday Retail Summit in February in Austin, Texas, we discussed with 53 retail leaders how their organizations are using online consumer data. Check...
Category: Asia
Facebook launches Youth Portal
Facebook is launching a Youth portal, a central place for teens to navigate the online world. The portal is available in 60 global languages. The...
SaSa Malaysia creates new beauty content hub to attract millennials
Created by FCB KL, Seri Bersama Sasa is the brand’s new platform designed to engage Malay female millennials with weekly refreshed content ranging from beauty...
Turner appoints new country manager in Philippines
Turner Asia Pacific has announced the appointment of Jia Salindong-Du as Country Manager, Philippines. Ms Salindong-Du is tasked with scaling Turner’s Kids and Entertainment business...
Flurry Analytics launches push notifications to help mobile developers
Flurry from Oath has unveiled Flurry Push, a free offering from the new Flurry Marketing Suite that enables app developers to send targeted messages to...
Digiday Research: Talent is the biggest obstacle to bringing media buying in-house
At the Digiday Programmatic Marketing Summit Europe last month in Portugal, we sat down with 52 client-side and agency marketers to learn their thoughts on...
Khazanah’s KNEO Demo Day sees three winners
Khazanah’s KNEO has its debut Demo Day with 12 startups chosen from 30 as finalists. Could they make it count? Via DNA
XL earnings decline due to higher costs
Axiata Group’s Indonesian unit PT XL Axiata posts lower Q1 earnings on higher costs. Via DNA
33% of luxury advertising will be digital this year: Zenith
Luxury advertising is rapidly shifting towards digital media, led by luxury hospitality brands. 50 per cent of luxury hospitality advertising will be digital this year,...
BP appoints WPP as its preferred global partner
BP has selected WPP as its preferred partner to provide marketing communication services for its Corporate, Fuels and Castrol businesses globally. The decision is the...
Data pick of the day: Social sports consumers lead brand interactions
With the launch of live sports on OTT apps, global sports viewership is evolving. According to GlobalWebIndex’s latest chart around one in five internet users...
Yahoo Mail makes Mother’s Day emails special
Yahoo Mail brought out a special-themed stationery for its users this Mother’s Day on Sunday, 13th May., to make them feel loved. “We know our...
Digiday Research: European marketers see GDPR hurting audience targeting
At the Digiday Programmatic Marketing Summit Europe last month in Portugal, we sat down with 52 brand and agency marketers to learn how satisfied they...
#sowhoknew: Buy a flashy car to impress? The opposite sex isn’t interested
Burning the midnight oil so you can buy a Bentley? Putting in the hours to purchase a Porsche? Well if you are looking for love...
KFC launches fried chicken bath bombs
Geometry Japan has teamed up with ADK to run a very unique Christmas campaign using Fried Chicken Bath Bombs, a disruptive gift that got the...
Deezer signs football partnership with RRI
Deezer, the personal music streaming service is teaming up with Radio Republik Indonesia (RRI) and giving sports fans a chance to hear live matches from...
