Infographic: The Making of an iPhone
The making of an Apple iPhone is an extensive undertaking with no shortage of logistical and economic considerations shaping each step of the process. A...
Category: Asia
5 Things VCs Don’t Get About Advertising
Entrepreneurs across the advertising and marketing technology landscape say some venture capitalists don’t really understand the way the marketing world really works. The misunderstandings range...
Häagen-Dazs App Fiddles While Ice Cream Softens
You know when you take your favorite pint of ice cream out of the freezer before settling in for another episode of Real Housewives of...
Publicis Omnicom Isn’t About Helping Clients
Jenny Biggam is the founder of the7stars, an independent media agency based in the U.K. It used to be that advertising and media were all...
The (Social) Life Of A Media Buyer
Life as a media buyer can be far from glamorous. The hours are long, the spreadsheets are boring, and the entry-level pay is meager. But...
What Brands Can Learn from Newsrooms
Kunur Patel is brand strategist at Percolate, a content-marketing technology company. Follow her @kunur. In real-time marketing, the focus has largely been on the output: the home-run...
The Winners and Losers of Publicis Omnicom
Who’s up and who’s down in the aftermath of the monster ad deal. Via digiday.com
Mobile Malware Falls in U.S. But Climbs Globally
NQ Mobile’s 2013 midyear security report shows that 51,000 new mobile malware threats were identified in the first half of 2013, infecting an estimated 21...
Study: The Best and Worst U.S. Mobile Banking Apps
Xtreme Labs shared with MMW today a new report on the best and worst mobile banking apps in the U.S. as rated by customers. Xtreme Labs analyzed customer reviews...
Intel and Toshiba Invite You To Save The World From Hairy Aliens
The brands are creating their third social film, a comedy that everyday consumers can audition for online. Via digiday.com
Publicis Employees to Lotus Notes: Drop Dead
Dated technologies speaks volumes about holding company bureaucracy. Via digiday.com
How to Make Your Mobile Marketing Safe from Malpractice
As businesses ramp up their marketing budgets in hopes of getting their messages on our mobile screens, the evidence suggests that these efforts are working....
Mobile Marketing Association Ready to ‘Deconstruct Mobile’
This September, for the fifth time, the Mobile Marketing Association will return to Singapore for MMA Forum Singapore 2013. The Mobile Marketing Association is praising...
Small Business SMS Marketing Just Isn’t Practical
The following is a guest post by Derek Johnson, Founder & CEO of text message marketing provider Tatango. You can text him at (206) 334-4012 or...
Infographic: Opera Mediaworks Releases State of Mobile Advertising Report
The Q2 2013 State of Mobile Advertising Report was published Tuesday by Opera Mediaworks, the world’s largest mobile ad platform. The report highlights mobile monetization...
Media and the Royal Birth: Good, Bad, Ugly
The media sprang into action when Catherine, Duchess of Cambridge, went into labor yesterday. Our take on the best – and worst – of the...
