Reuters expands Asia partnerships for Reuters Connect
Reuters has expanded its partnerships in Asia, enhancing its content offering News Agency customers via Reuters Connect. Aflo, one of Asia’s digital media aggregators and...
Category: Asia
Sony to release value bursting PS4 dual packs on Jan 17
Two value packed action games in one package Via DNA
Trends 2019: Facebook on the social forces shaping business
The start of a new year can be both an exciting and somewhat anxious time for business leaders. Understanding trends, anticipating potential shifts in consumer...
WFA appoints P&G’s Gerry D’Angelo as co-chair of its Media Forum
The WFA has made major changes to its structure in order to encourage adoption of the measures set out by its Global Media Charter. First,...
Dentsu Aegis Network names new CCO for Vietnam
Dentsu Aegis Network has appointed advertising maven Edmund Choe as Chief Creative Officer of Dentsu Aegis Network Vietnam and Dentsu One Vietnam, effective immediately. The...
Aricio Fortes joins BBDO Shanghai as Co-Chief Creative Officer
BBDO Greater China has appointed Aricio Fortes as Co-Chief Creative Officer of its Shanghai office, partnering with Awoo Lai current Chief Creative Officer, and reporting...
Despite limitations, publishers plot more augmented reality for 2019
Ray Soto, the director of emerging technology at USA Today, has big plans when it comes to augmented reality. Last year, Soto, along with three...
Boost partners Watsons, offers 8x reward points
Homegrown e-wallet’s strategy involves partnering with strong brands by offering more convenience and a richer customer experience. Via DNA
Telco Deep Dive 2018: OTT a tough market for Malaysian players to crack
When it comes to a choice between a subscription and advertisement model, audiences are more likely to choose the latter. Via DNA
CES Briefing: Reddit uses meetings with agencies and brands to make a run at the duopoly
From 10 a.m. until 6 p.m. on Tuesday, Reddit executives, including CEO Steve Huffman, held eight hourlong meetings with five of the six major agency...
Carat creates Global Chief Intelligence Officer role
Fabrice Otaño has been appointed Global Chief Intelligence Officer at Carat, a new role created by Global President, Christine Removille, who joined from Accenture Interactive...
Cycle & Carriage celebrates 120th anniversary with new brand promise
Cycle & Carriage or 合发, a regional automotive group in Southeast Asia with 10 brands operating in Singapore, Malaysia and Myanmar is launching a new...
JWT Indonesia partners GETCRAFT for faster content creation
J. Walter Thompson Indonesia (JWT), has partnered with GetCraft, a creative service marketplace, under one of its units, Chameleon. The complementary partnership between Chameleon and...
Coalition for Better Ads to expand Better Ads Standards worldwide
The Coalition for Better Ads will expand the Better Ads Standards for desktop and mobile web to all countries and regions worldwide to improve the...
Top 5 data predictions for 2019
As fraud continues, data quality will grow as a concern Audience data quality is a growing challenge for the industry. Invalid traffic through bots is...
