U.S. Now Leads Ad Spending Per Capita
Is it any surprise that consumers in the United States are the most heavily marketed to in the world? According to a new report from...
Category: Asia
Week in Review: Telcos aiming to be the hub of our digital lives
It was mainly telco news that caught the eye of Karamjit Singh, who also shares with readers news of a personal tech channel being introduced...
Mobile World Congress 2015: Let the show begin
To be held from March 2-5 in Barcelona, Mobile World Congress will centre on what many industry pundits believe is the new frontier for mobility:...
Mobile World Congress 2015: Google, Microsoft, Sony, Samsung and Others Will Showcase New Smartphones, Tablets, Wearables
The 2015 Mobile World Congress will kick off soon in Barcelona, Spain and many of the exhibitors will be toting pretty big suitcases. That’s because...
Pinterest’s plan to win over agency creatives
Pinterest’s head of brand and agency strategy Kevin Knight administered a simple test on Tuesday. Splashed on an extra-large screen monitor behind him were two “pins,”...
Mondelēz leverages FB partnership to expand business in growth markets
Mondelēz has released results from the first stage in its Growth Markets Accelerator Programme, a joint initiative between Mondelēz, Carat and Facebook allowing brands to...
How to maximise TV ad revenues using programmatic sales
With programmatic TV poised to enter the Asia Pacific market this year, programmatic video advertising platform, SpotXchange, has released a guide to help broadcasters maximise...
Ranbaxy parks digital mandate with Havas Media Group India
Ranbaxy has appointed Havas Media Group India as the digital AOR for its consumer healthcare brands post a multi-agency pitch, which included the incumbent in addition to...
Rubicon Project Q4 revenue up by 49%
Rubicon Project has detailed its Q4 and full year 2014 earnings. Q4 was a record revenue quarter for the company representing a year-over-year increase of...
Axiata sees consolidation opportunities, eyeing M&As
Mergers and acquisitions (M&As) may be on the cards for mobile telecommunications group Axiata Group Bhd this year, as some of the Asian markets are...
Acronis rolls out backup cloud service in Malaysia
Acronis continued its ‘cloud-first’ transition with the announcement of version 3 of its Backup as a Service solution, and also the ‘full-blown’ availability of the...
Yasmin Mahmood – driver, not the driven
Karamjit Singh shares his thoughts on Yasmin Mahmood being the driver at Malaysia’s Multimedia Development Corporation (MDeC) as its chief executive officer. Via DNA
Giving MOAR! to the underemployed
Singapore-based platform MOAR! wants to create a win-win situation by paying people to complete tasks and offering companies a much cheaper way to get the...
STEM jobs on the rise, SEA to drive growth: Freelancer.com
Freelancer.com expects STEM-related projects to grow this year, and also tells Goh Thean Eu what employers should do to keep talented millennials – which make...
Why Sony is not winning the smartphone war
Sony’s latest corporate strategy update is the biggest indication yet that the company is looking to find an exit for its loss-making smartphone arm, Sony...
The challenges of ads on YouTube Kids
YouTube is coming for your children. On Monday, the video-streaming platform plans to release YouTube Kids, an Android app for tablets and smartphones that offers children...
