Yahoo Raises Eyebrows with Acquisition of Astrid
On Wednesday, word came that Yahoo has purchased Astrid, a popular online to-do list app. So what are Yahoo’s plans for it’s newest acquisition? To...
Category: APAC
What I Learned About Social Media Marketing From My Mum Playing Candy Crush
The golden rule for social marketing and social games is the same. Source: ClickZ Asia
Standard Life Hong Kong Makes Foray Into Facebook Marketing
Its chief marketing officer has led the social media strategy and is said to be the first insurer to have a presence on the social...
Infographic: What You Need to Know About Facebook Mobile Ads
With the clock counting down until Facebook reports earnings and mobile ad revenue (on Wednesday) for the first quarter of 2013, all attention within the...
Should Amazon Stay Out of Mobile Payments?
According to details gleaned from a recently uncovered patent filing with United States Patent and Trademark Office, online retail giant Amazon may soon enter the...
Data Superheroes, Code Artists, and Visualizers
With the sheer scale of big data, churning out printed reports or producing dashboards is simply not enough to meet the dynamic demands of real-time...
Digital Does Not Equal Social
If you look at the usage statistics by channel of the various markets across Asia you see a pattern that often flies in the face...
Smartphone Shipments Surpass Feature Phones in Q1 2013
The latest data from IDC’s Worldwide Quarterly Mobile Phone Tracker shows that worldwide smartphone shipments topped those of feature phones for the first time in...
Who Are The Most Loyal Smartphone Owners?
Marketers understand the power of brand loyalty. When a company is fortunate enough to win the hearts and minds of consumers, the money follows and...
Q&A with Kinetic ONE: Video Content Marketing Opportunities in China
While video advertising such as pre-roll ad buys is common in the country, one start-up has focused on creating a social video platform that builds...
Samsonite hands JWT regional duties
Hong Kong – The agency now handles advertising for Samsonite’s newly acquired lines, Hartmann and High Sierra, on top of Samsonite and American Tourister. Source:...
Roadshow debuts programme for SMEs
Hong Kong – The bus entertainment branch invested several millions in a new show that looks at the commercial sides of cities beyond Hong Kong....
It’s Time for Twitter to Get Serious
Following this week’s embarrassing hack attack on AP’s Twitter account, security analysts are calling for Twitter to get serious on user accounts that serve exceptionally...
Here’s What’s Happening in mHealth Today
Here are some of the top stories in mobile health that we’ve been monitoring this week on our sister site mHealthWatch. Infographic: How Are Patients...
Will Taobao Juhuasuan Overtake Yahoo Hong Kong?
According to comScore, Taobao Juhuasuan is the no. 2 deal site globally and fast becoming popular in Hong Kong. Source: ClickZ Asia
Irrelevant Content: SEO Impossible
I would like to suggest a content strategy model as a complement to technical SEO for marketers in China. Here’s why. Source: ClickZ Asia
