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BrightRoll CEO: Why The Buy And Sell Side Must Unite

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Video ad platform BrightRoll is looking long-term. In the words of Tod Sacerdoti, its founder and CEO, “we’ve been focused on building an alternative stack to Google for a long time.” And BrightRoll’s got just the man to do it. Barely a day after it brought on DoubleClick vet Bruce Falck as COO to scale […]
Via: AdExchanger

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Lars is the owner of Copenhagen INK and is an experienced and passionate marketer with a proven track record of driving business impact through innovative commercial marketing initiatives.

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