Bidstack Announces Acquisition of Ad Fraud Prevention Company Pubguard
Bidstack Group (LSE:BIDS), the in-game advertising group, has announced the acquisition of ad fraud prevention platform Pubguard. The move is designed to protect all of Bidstack’s gaming inventory by removing fraudulent ads and will help guarantee advertisers a brand safe environment to run their campaigns.
Pubguard has built proprietary technology that automatically reviews creatives served in-app and on mobile web and desktop web to identify offensive, malicious, illegal ad content, and malware which can be blocked at a client’s discretion. The […]
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