Instagram Looks to Hire D.C. Manager, Become Destination for Political Content
Already beloved by actors and athletes, Instagram is now honing its pitch to a new category of celebrity content creators: politicians. Corporate parent Facebook is...
Author: Copenhagen INK
When Ad Buyers Behave Badly
Sellers offer hair-curling examples of rude antics of power-tripping agency staffers Via digiday.com
Google Still Suffering Ad Price Declines As Search Goes Mobile
Like most companies that derive their revenue from digital advertising, Google has been hurt by consumers’ migration to mobile. The search giant found little relief...
Facebook Acquiring Smart Young Software Company
Today in London, Facebook announced it’s latest acquisition. Joining the world’s largest social network is Monoidics, a leading pioneer in code verification software. “This asset...
Verizon Lifts Veil on New Smartphone Program
Corroborating a recent tip from the rumor mill, Verizon has just launched its new smartphone upgrade program called Verizon Edge. In short, the largest U.S....
Men’s Fitness Increases Rate Base as It Vies for Space in Men’s Category
Men’s Fitness is increasing the paid circulation guarantee it gives advertisers for the first time since 2009 as it tries to capitalize on some new...
Fashion Magazines Turn in Record-Breaking September Issues
Fashion magazines are reporting gains in ad pages for their critical September issues, enough to break records at some. With ad sales now closed for...
The Big Mobile Ad Push: What are the Implications of the Criteo Acquisition of In-App Targeting Specialist, AD-X?
There’s been a raft of acquisitions this week in the mobile space, as traditional ad nets and digital advertising vendors look to bulk up their...
New research shows that 88% of ad clicks from mobi…
New research shows that 88% of ad clicks from mobile search are incremental to organic clicks: buff.ly/18oTMAR
Onalytica – solutions that unlock the value of onl…
Onalytica – solutions that unlock the value of online data @CopenhagenINK: cph-ink.dk/onalytica-solu…
Big Data, Analytics and the Future of Marketing &a…
Big Data, Analytics and the Future of Marketing & Sales: buff.ly/15FYAvz
Ad Tech’s People Problem
It’s not just engineers. Netmining’s Will Doherty argues the industry needs more people from many backgrounds, particularly creative. Via digiday.com
Australia Cross-Channel Marketing Report
The Australia Cross-Channel Marketing Report, sponsored by Experian Marketing Services, looks in detail at the level of integration of different digital channels, use of cross-channel technology and...
Digital Companies Seek Delicate Balance On Government Data Requests
Yahoo, Google and Microsoft are on a crusade to ensure the public knows they don’t succumb to every demand from the government for consumer data....
Rolling Stone Slammed for Boston Bomber Selfie Cover
Rolling Stone magazine is getting slammed for a cover featuring accused Boston bomber Jahar Tsarnaev. The magazine’s cover subjects have drawn their share of controversy...
Tectumedia – A new player to support start-ups with Programmatic Buying
Stumbled across some interesting news about RTB and how also start-ups can benefit from Programmatic Buying: Project A recently launched a new venture: Tectumedia. Basically...
