Mdotlabs Warns Of Threat To Marketers From Athena Botnet
Offers insight into financial motives of hackers, and basic security tips for brands MADISON WI – MdotLabs, the leading media security platform, warned today of...
Author: Copenhagen INK
Google Diversifies Programmatic Video Supply In Deal With NDN
Video syndication firm News Distribution Network (NDN) has migrated to Google’s DoubleClick for Publishers (DFP) ad server and will offer some video inventory through the...
The Maturation of Programmatic Direct
Maybe it’s because I’ve been watching too much “Downton Abbey,” but I can’t shake the idea that if programmatic direct was a debutante, 2013 was...
FT Digital Media Conference 2014
26 to 27 March, 2014 InterContinental Park Lane, London, UK The FT’s Digital Media Conference brings together global media leaders and today’s most exciting entrepreneurs...
Rebooted Digg Begins to Gain Traction
Internet publishing brands rarely come back to life. Once you’re at the top and fall off, there’s no getting that magic back. Ask Friendster. Betaworks...
Adobe Social Index: Facebook CPMs Spike, Competitors Gain On Retail Metrics
Facebook CPM-based ad prices jumped more than 400% in Q4 2013, according to some 240 billion impressions analyzed in Adobe’s Q4 2013 Social Media Intelligence...
Chipotle Hits Hulu With Debut of Satirical Series ‘Farmed and Dangerous’
Chipotle is back with a new branded-content push, but this time it’s going all-out with a series to launch on Hulu. “Farmed and Dangerous” is...
iQ media Announces Relocation of Headquarters to Conshohocken, PA
CONSHOHOCKEN, Pa. – iQ media, leading the transformation of media monitoring to media intelligence and content marketing, announced today that it will be relocating its...
Michael Barrett Is New CEO At Millennial Media, Palmieri Leaves
Michael Barrett, the former CRO of Yahoo and CEO of AdMeld, which was acquired by Google in 2011, has joined Millennial Media as its new...
Target’s Jokinen Joins Adconion To Cultivate Data-Informed Retail Decisions
Nathan Jokinen, once the manager of new business development and digital vendor marketing at Target, was introduced last Wednesday as the VP of strategic development...
The Weekly Digital Marketing Update @ Copenhagen INK (27-01-2014)
Asia Digital Marketing News Yahoo Apologizes For Funny Gmail Tweet, Earns Internet’s Scorn Infographic: Your Twitter Marketing Cheat Sheet Publishers to Ezra Klein: Good Luck!...
VivaKi’s Kurt Unkel Moves On To Team Detroit
Kurt Unkel is stepping down from VivaKi Audience On Demand (AOD), where he has for the past five years been a key figure in evolving...
Yahoo Apologizes For Funny Gmail Tweet, Earns Internet’s Scorn
Oh, Yahoo. The lumbering Silicon Valley giant can’t seem to get out of its way. This afternoon, after Gmail experienced worldwide outages for a brief...
P&G Shifts More Ad Spend To Addressable Digital Channels
The world’s biggest advertiser wants more targeting. According to comments made Friday by Chief Financial Officer Jon Moeller, Procter & Gamble (P&G) has seized the...
What Polar Vortex? DC Mashup Debates Viewability and More
Blizzards, polar vortexes (vortices?) – simply minor obstacles when it comes to bringing ad ops professionals together for deliberation and… Well, what’s deliberation without a...
Putting GIFs to Work in Email Marketing
In the last two years, GIFs have grown immensely in their popularity and pervasiveness. These looping photos akin to tiny movies have provided the inspiration...
