Tackling The Issue Of Infringing Copyright In A Digital Age
Nick Stringer, IAB UK, director of regulatory affairs, asks how can the UK digital advertising industry limit the risk of brand advertising on infringing copyright...
Nick Stringer, IAB UK, director of regulatory affairs, asks how can the UK digital advertising industry limit the risk of brand advertising on infringing copyright...
YouTube Creates A Separate ‘Creator Playbook’ Just For Brands buff.ly/1ol8iA5
YouTube Insights, Q1 2014 – Think Insights – Google buff.ly/1gtVGix
How Much Are You Really Worth to Facebook and Google? buff.ly/1olaBDf
Why Facebook dominates Vietnam but Twitter could never make it buff.ly/1gtTgjW
Chinese Giant Alibaba Will Go Public, Listing in U.S. buff.ly/1ol9NOJ
Facebook to Expand Ad Video Metrics buff.ly/1ol9FPo
Facebook Launches Marketing Tool Audience Insights buff.ly/1gtRJdQ
American Express: We’re Going 100% Programmatic (Sort Of) buff.ly/1gtRaAw
Valuing mobile ad inventory is challenging as advertisers struggle assessing viewability, attribution and other measurements. To find out how media-buying agencies tackle this problem, AdExchanger asked agencies, “What are the...
For Online Video Publishers, a New Tack on Luring Ad Dollars buff.ly/SL2un3
We should applaud the tenacity of Code Army founder, Zafrul Noordin, writes Karamjit Singh in his thoughts for this week’s Week in Review column. Via...
Edwin Yapp speaks with Jayaram Nagaraj, Astro Radio’s head of new media to find out how his team a successful transition into cloud computing Via...
Incoming CEO David Yovanno says Marin Software has unfulfilled potential to support execution of display media buys alongside search, and he wants to help it...
Plans to create the biggest agency in history have fallen apart. Here are the winners and losers of the Publicis-Omnicom deal that was never meant...
Tremor Video’s management this week hammered on the company’s embrace of programmatic video and talked up plans to roll out a supply-side platform (SSP) for premium publishers later...
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